What exactly is Kushner's father in law run on other than his long string of failures?

[Snake Plissken]

I just don't get it.

I understand why the deranged right wingers support him and the racists support him, but why would a swing voter or independent voter for him?

He has absolutely nothing going for him. He doesn't have even a single accomplishment worth noting while in office, and a long string of failures and policies that have made things worse.

[Newest Reality]

1. They don't like the word...

Entitlement? Privileged? A member of the club we can't join? It's both who you know and who you...

If you don't get it, then you get it. Now, consider it gotten.

[BBG]

2. Latent Anarchists

Some are willing to hasten the end of our current system and support the destruction promised and delivered. The bug to them is the feature.

[Chainfire]

3. He can run on what he did last time

hate and fear.

[TreasonousBastard]

4. He sees himself as a success. Every one of his bankruptcies he bragged about as...

part of the plan on the road to greatness. Or, at most, small bumps on that road.

"The business may have gone away, but I never personally lost any money" he wold lie.

And, about this lying-- he learned early on that if you tell a lie often enough, it becomes the truth.

[dawg day]

5. Two presidents in recent decades have lost the second election-

Carter (Iranian hostage crisis)
Bush I (recession and a bit of the Iran-contra scandal left over from Reagan, plus 3-way race)

Carter lost to Reagan, who had a lot of glamour and "outsider" cred, though he was legitimately nutso. Reagan also played the Southern Strategy to draw in racist whites.

Bush I was in a 3-way race with another sort-of Republican and Bill Clinton. Perot was another nut, but had a lot of business credentials, and drew his almost 20% or so almost entirely from Bush.

Both had really anomalous situations. But neither's situation was as wild as Trump's current situation. And both Carter and Bush were-- whatever their faults-- plausible as leaders.

Then again, that might be what doomed them-- they weren't crazy enough to appeal to the loony-bin wings of the GOP and "independents". Trump definitely is. What should utterly doom him is what might save him-- he's so beloved by the angry resentful loons.
Plus he will cheat.
And the Supreme Court right-wing and the whole GOP will gladly help him do it.

A huge huge turnout will be necessary. Fortunately, most of the enthusiasm is on the Democratic side. It's hard to imagine an elderly not-really-engaged but not-really-crazy usually-GOP voter deciding to go to a precinct and risk covid-19 to vote for someone they probably secretly disapprove of.

Trump has a very rabid base, but not much above that compared to the usual candidate, who might have a small base but will have another large swatch of voters who don't "strongly approve" but kind of approve. Trump doesn't have many who approve of him mildly.

And they're the ones who might just decide not to vote, which could be important in Florida certainly.