Lincoln Project Ad in Spanish and a New Latino Focus:

[mucifer]

Link to tweet

?s=20

Also, the are starting Lincoln Latino one of their principal founders is Mike Madrid:


Mike Madrid

For nearly two decades, Mike Madrid has been changing the outcomes of political campaigns throughout the country. His active involvement in local, state, and federal races has helped him to develop a keen insight into the successful characteristics of winning campaigns.

Madrid is a nationally recognized expert on Latino voting trends. He graduated from the Edmund G. Walsh School of Foreign Service at Georgetown University in 1997, where he wrote his senior thesis on Latino politics and the perspective that politicization of emerging Latino voter groups in Southwestern states was unique in American history. The work focused largely on a critical assessment of professor Peter Skerry’s work “Mexican Americans: The Ambivalent Minority” and addressed questions surrounding the experience of Mexican American politicization as a choice between the pursuit of an aggrieved racial minority or a more typical assimilative integration into the broader political and social culture of the United States.

The completion of his thesis at Georgetown University in Washington DC on Latino voters became the basis for his pioneering work on Latino communications and outreach strategies in California, Texas, Florida and nationwide. He has served as the press secretary for the California Assembly Republican leader and as the political director for the California Republican Party. In these roles, Madrid played a key role in pioneering Latino outreach and communications strategies.

https://theaapc.org/about-us/board-of-directors/mike-madrid/

[fierywoman]

1. So glad there is a spanish version. May this play nonstop in all Latino markets

until Nov 4.