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Fast Food Ads Vs. The Real Thing (Original Post) The Straight Story Jan 2012 OP
It should be noted that the advertisers that make the ads get paid real salaries.. tridim Jan 2012 #1
I saw a piece many years ago about 'food modeling' RZM Jan 2012 #2
Taco Bell is an insult to real Mexican food. Erose999 Jan 2012 #4
Taco bell is an insult to all food, everywhere Scootaloo Jan 2012 #5
I remember reading something similar as a kid tabbycat31 Jan 2012 #3
I worked at Domino's Pizza; greiner3 Jan 2012 #6

tridim

(45,358 posts)
1. It should be noted that the advertisers that make the ads get paid real salaries..
Thu Jan 12, 2012, 12:39 PM
Jan 2012

and the "food technicians" that make the actual product get paid minimum wage.

That said, I've seen Big Macs and Taco Bell tacos that don't look anywhere near that bad. But I do laugh at how the Taco Bell taco has all the ingredients shoved to the front with probably nothing but air behind.

 

RZM

(8,556 posts)
2. I saw a piece many years ago about 'food modeling'
Thu Jan 12, 2012, 12:49 PM
Jan 2012

It's amazing some of the stuff they do. Quite often it's not even the actual ingredients in there, because plenty of things cannot stand up to the heat generated by all of the lighting they use in these photo shoots.

 

Scootaloo

(25,699 posts)
5. Taco bell is an insult to all food, everywhere
Thu Jan 12, 2012, 02:30 PM
Jan 2012

"Here at taco bell, we simmer our mulched cat feces in a brew of secret herbs, spices, and floor cleanrers for days and days and days to get just the right blend of chili powder and ammonia flavoring. Then we make your taco fresh to order, by sprinkling our delicious litterbox mulch into the crevasse of piece of damp cardboard, and topping it with your selection of wilted lawn clippings, stale cheese food shavings, unidentifiable previously frozen mushy red things, and sour cream! Enjoy your lukewarm and slightly soggy taco bell taco today! *DONG!*"

tabbycat31

(6,336 posts)
3. I remember reading something similar as a kid
Thu Jan 12, 2012, 12:51 PM
Jan 2012

I read there (can't remember the source as it was about 20 years ago) that when breakfast cereals are pictured on the box with milk, the "milk" is actually Elmer's glue.

 

greiner3

(5,214 posts)
6. I worked at Domino's Pizza;
Thu Jan 12, 2012, 03:55 PM
Jan 2012

For most of the 80s, ending up as a franchise owner. I got to see how they make the commercials, including the photos of the product. At the time they actually did use 'real' food in their ads. I don't know if that's the situation now though. In order to get a photogenic pizza they spend literally hours arranging the portions just so. The food that went into the photo shots were up to 50% greater than what a regular portion was. In addition to this lie, the product was then baked but only to the point where the crust had rise just enough. Then the edges of the crust were brushed with coloring so as to give the appearance of 'golden brown.'
There was a technique to get the cheese a bit of a brown color but I don't remember that part now.
The under cooking also had the advantage of allowing all the toppings to be quite a bit larger in the photo than what they were in reality.
Lies piled upon lies.

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