Welcome to DU! The truly grassroots left-of-center political community where regular people, not algorithms, drive the discussions and set the standards. Join the community: Create a free account Support DU (and get rid of ads!): Become a Star Member Latest Breaking News General Discussion The DU Lounge All Forums Issue Forums Culture Forums Alliance Forums Region Forums Support Forums Help & Search

The Straight Story

(48,121 posts)
Fri Mar 15, 2013, 10:31 AM Mar 2013

Gambling's a really bad hobbit: Tolkien family and Warner Bros at war over LOTR slot machines

Gambling's a really bad hobbit: Tolkien family and Warner Bros at war over Lord of the Rings fruit machines


A shadow has fallen over Middle Earth, battle lines have been drawn and a daunting quest to protect the good names of Gandalf and the Hobbits of the Shire is currently underway.

But it isn't the dark forces of Sauron or the fiery breath of Smaug the dragon that threatens the peace of J.R.R. Tolkien's mystical land, but the hideous spectre of Lord of the Rings branded fruit machines.

The Tolkien estate, which is fiercely protective of the late author's work, is up in arms following the appearance of the gambling machines in Las Vegas casinos.

They claim the use of Tolkien's characters to promote gambling is a clear breach of contract and that it damages the good name of Tolkien and the reputation of the books.

Last year just days before the November premier of the Hobbit, they sued Warner Bros, In Line Cinema and Saul Zaentz owner of MIddle Earth Enterprises (MeE) which owns worldwide rights to elents of the Hobbit and the Lord of the Rings for at least $80million (£53million) over alleged exploitative merchandising.



http://www.dailymail.co.uk/news/article-2293844/Gamblings-bad-hobbit-Tolkien-family-Warner-Bros-prepare-legal-battle-Lord-Rings-fruit-machines.html

4 replies = new reply since forum marked as read
Highlight: NoneDon't highlight anything 5 newestHighlight 5 most recent replies
Gambling's a really bad hobbit: Tolkien family and Warner Bros at war over LOTR slot machines (Original Post) The Straight Story Mar 2013 OP
what are fruit machines? niyad Mar 2013 #1
UK slang I think for slot machines (nt) The Straight Story Mar 2013 #2
Manned no less by some bleary-eyed fanny packed Vegas tourist whispering.... Tommy_Carcetti Mar 2013 #3
Perfect allegory of the gambling mind-set. Aristus Mar 2013 #4

Tommy_Carcetti

(43,177 posts)
3. Manned no less by some bleary-eyed fanny packed Vegas tourist whispering....
Fri Mar 15, 2013, 10:40 AM
Mar 2013

..."My precious" whenever he/she pulls the lever.

Latest Discussions»General Discussion»Gambling's a really bad h...