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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsAntigay Group in Tizzy Over Two Grooms
Macys, the retailer who has been among the staunchest LGBT corporate supporters, is under attack again, this time by One Million Moms, a small antigay group billed as a project of the with the American Family Association. The problem? Two tiny grooms, barely visible, atop a wedding cake in an advertisement that was sent to homes last week. The ad, an enticement to join Macys gift registry, features a car with a trunk full of wedding and honeymoon paraphernalia, from that festooned wedding cake to vintage luggage.
It was apparently enough to rile the Moms, who wrote on their website, that instead of making sales, Macys had offended many customers in the process. The back cover looks like just a regular advertisement for their wedding registry service, but there is one major difference. When you take a closer look you see the cake topper of two men instead of the traditional man and woman. The ad also includes a license plate that reads I do and hearts scattered everywhere. Macy's must believe this is mainstream, but just because gay marriage is legal in a few states, this is inappropriate marketing and conservative customers will not support it.
This isnt he first time Macys has supported the LGBT world in print or otherwise. Their 2008 advertisement celebrated the (all too brief) period of time where same-sex marriage was legal in California. It read: First comes love. Then comes marriage. And now it's a milestone every couple in California can celebrate.
http://www.advocate.com/News/Daily_News/2012/01/01/Anti_Gay_Group_in_Tizzy_Over_Two_Grooms/
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Antigay Group in Tizzy Over Two Grooms (Original Post)
William769
Feb 2012
OP
Good for Macy's. Fuck the "Hundred Homophobes"...uh, I mean, "Million Moms".
bullwinkle428
Feb 2012
#2
DCKit
(18,541 posts)1. The women of one million moms do all their shopping at WalMart.
The Republicans who shop at Macy's won't give a shit.
bullwinkle428
(20,629 posts)2. Good for Macy's. Fuck the "Hundred Homophobes"...uh, I mean, "Million Moms".
roody
(10,849 posts)3. I think I'll be shopping at Macys soon.