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proud2BlibKansan

(96,793 posts)
Sat Feb 4, 2012, 12:23 AM Feb 2012

J.C. Penney Won't Fire Ellen. Anti-Gay Group Loses Battle

A 'million' moms can't compete with 3 million daily viewers. After J.C. Penney announced Ellen DeGeneres as the department store's new spokesperson last week, a conservative online organization launched a campaign to have her fired. Why? Because she's openly gay.

The One Million Moms organization, an extension of the American Family Association, called on members to urge the company to rethink their decision. "Funny that J.C. Penney thinks hiring an open homosexual spokesperson will help their business when most of their customers are traditional families," reads the call to action on the group's website. "The majority of J.C. Penney shoppers will be offended and choose to no longer shop there."

Not likely. As one of the most popular talk show hosts on TV, with over 3 million viewers turning in each episode, Ellen has her own army of followers that transcend traditional demographics. Gay, straight, moms, dads, kids, and even television critics (she's won over 32 Emmys), Ellen has surprised the industry's once closeted Hollywood culture by proving that talent and likability can override bigotry.

The barrier-breaking DeGeneres brand, and its patchwork fan-base, has proved a powerful marketing tool for advertisers too. Can anyone else Hollywood represent both CoverGirl and American Express?

more . . . http://shine.yahoo.com/parenting/j-c-penney-wont-fire-ellen-anti-gay-000900801.html?fb_action_ids=180870948686107%2C2253056744155%2C3277142535377%2C2932096213960%2C2932042692622&fb_action_types=news.reads&fb_source=other_multiline&code=AQAKQeVJgnCpugiQmpAfN7dsW0pS9mW59fSo-qgSl2AZKcrcdQDcwEoRD3aMd0TEQ659uWRl0r5Mj7TE_9g-NaQaYd7MMcUFAz-GB_tlVlfqAzoeyVUQWRB9h_DwbQoXZQhW4DlnUq2Cj4Qt4gk9zTEkIAOHe8mopFij9FPBODjTy_wbcgHNc4amdIcTJoaPcu0#_=_

21 replies = new reply since forum marked as read
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J.C. Penney Won't Fire Ellen. Anti-Gay Group Loses Battle (Original Post) proud2BlibKansan Feb 2012 OP
K&R for a win for sanity! n/t HillWilliam Feb 2012 #1
Guess what, homophobes - you're going the way of the KKK! bullwinkle428 Feb 2012 #2
! Vanje Feb 2012 #6
Will start shopping at JC Penny from now on. Have to drive a ways but it will be worth it. nt nanabugg Feb 2012 #3
JC Penney for the win Kalidurga Feb 2012 #4
My message to Million Moms and American Family Association... richmwill Feb 2012 #5
And here's mine (via Bill Plympton): friendly_iconoclast Feb 2012 #8
They are rebranding themselves with the former Target Exec. running glinda Feb 2012 #7
It's about damned time to push back on these lunatic fringe fanatics. Lil Missy Feb 2012 #9
I always did like JCP... guess I need to shop there more often! jillan Feb 2012 #10
Shop there online Warpy Feb 2012 #14
And in light of Komen-Gate, their timing couldn't be worse! rocktivity Feb 2012 #11
"Traditional" just means "hetero." Beartracks Feb 2012 #12
"A Million Moms" shop at WalMart, not J.C. Penny. DCKit Feb 2012 #13
"One Million Moms" is probably seven hundred, max. Warren DeMontague Feb 2012 #15
The fundies... sendero Feb 2012 #16
NT says nothing at all about homosexualoty obamanut2012 Feb 2012 #18
One Million Moms is a hoax kemah Feb 2012 #17
Excellent move by JCP. Ellen is likable, warm, funny woman--perfect for their brand. Romulox Feb 2012 #19
Her Cover Girl ads Bluestar Feb 2012 #20
I am glad Penney's is responding as it is The Genealogist Feb 2012 #21

Kalidurga

(14,177 posts)
4. JC Penney for the win
Sat Feb 4, 2012, 01:10 AM
Feb 2012

I was looking for a replacement for Target, since they supported Emmer for governor here in Minnesota and Bachmann as well. Phooey on them they used to be my favorite store. But, I like Penney's as well.

glinda

(14,807 posts)
7. They are rebranding themselves with the former Target Exec. running
Sat Feb 4, 2012, 01:34 AM
Feb 2012

the show. I like Penny's and will like it even more now! You go JCP!

rocktivity

(44,576 posts)
11. And in light of Komen-Gate, their timing couldn't be worse!
Sat Feb 4, 2012, 02:07 AM
Feb 2012

Last edited Thu Oct 10, 2019, 11:11 AM - Edit history (1)

While visiting my sisters in Poughkeepsie, NY (1.5 hours north of New York City), they took me to the local comedy club. I thought it would be parade of cut-rate local yokels, but my sisters explained that the comics were semi-pros who'd been touring nationally, and Poughkeepsie was the last stop before a gig in NYC (and a possible audience of big-league agents). I didn't have a bad time, but only two of the comics REALLY made me laugh -- an Ellen DeGeneres and a Jeff Foxworthy!


rocktivity

Beartracks

(12,809 posts)
12. "Traditional" just means "hetero."
Sat Feb 4, 2012, 03:05 AM
Feb 2012

It doesn't mean "bigoted."

I guess One Million Moms doesn't really speak for all those traditional families after all.

=================================

Warren DeMontague

(80,708 posts)
15. "One Million Moms" is probably seven hundred, max.
Sat Feb 4, 2012, 07:08 AM
Feb 2012

Sort of like those Teabagger and Glenn Beck Rallies that were "jammed with people"





sendero

(28,552 posts)
16. The fundies...
Sat Feb 4, 2012, 07:28 AM
Feb 2012

.... are losing the anti-gay battle in a big way and it must really piss them off. Good.

If you claim to be a Christian why don't you focus on the teachings of Jesus, who said damn near nothing about gays and abortion. And you guy wonder why we just don't respect you at all.

obamanut2012

(26,068 posts)
18. NT says nothing at all about homosexualoty
Sat Feb 4, 2012, 09:06 AM
Feb 2012

Jesus even healed the young male slave-lover of the Roman Centurion.

Abortion isn't mentioned in the entire Bible, because it was practiced then, as it has been throughout history.

kemah

(276 posts)
17. One Million Moms is a hoax
Sat Feb 4, 2012, 08:43 AM
Feb 2012

Just because you name yourself One Million doesn't mean you have that many members It is a PR stunt. I can start a group and call it the One Billion Nerds for Obama. Does it mean I have that many members? NO. But please join me. I am on You Tube, just kidding.

Romulox

(25,960 posts)
19. Excellent move by JCP. Ellen is likable, warm, funny woman--perfect for their brand.
Sat Feb 4, 2012, 11:29 AM
Feb 2012

Ellen's sexuality isn't "incidental" to who she is, but it also isn't the sole defining aspect of who she is--she's a comedian and entertainer!

Bluestar

(1,400 posts)
20. Her Cover Girl ads
Sat Feb 4, 2012, 11:52 PM
Feb 2012

I remember reading that her Cover Girl ads have brought in more sales than any other spokesperson. Looks like the women of America are not homophobic.

The Genealogist

(4,723 posts)
21. I am glad Penney's is responding as it is
Sun Feb 5, 2012, 02:11 AM
Feb 2012

I do not buy very many things anymore, no money to. But when I do need to buy something, even if just a pack of socks or boxers, I will remember that Penney's stood up to hate and told it to take a hike.

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