Well, big THUMBS DOWN to SEXIST GoDaddy Super Bowl ad.

[BlancheSplanchnik]

Geee, and I had just mentioned I was glad to see the ads didn't seem too sexist yet!

[aquart]

1. A description would be helpful.

Not everyone watches the SuperBowl.

[NYC_SKP]

5. Here is is. They are painting on a woman's body. Link:

It's called "Body Paint".

[BlancheSplanchnik]

14. Thank you, I should have described it for non-watchers

didn't stop and think.

[aquart]

15. THANK YOU, kind soul!

[Suich]

2. Yeah, I totally agree!

The GE/Budweiser combo was odd.

[seabeyond]

4. we thought that was cute... nt

[Initech]

3. I hate Go Daddy for their open support of SOPA/PIPA anyways.

[OhioChick]

39. Yep n/t

[JI7]

6. and how was it sexist since i didn't see it ?

[seabeyond]

7. piece of shit company..... which one was it. nt

[Boombaby]

45. Piece of shit company

Amen!

[LiberalFighter]

8. GoDaddy ads just a waste of time

I've been twitting thumbs up or down for some of them now. Thumbs down went to GD

[onehandle]

9. Only boobs could get boobs to use GoDaddy's services.

Terrible, confusing control panel and constant upsells just to get to your controls.

No thanks.

[Logical]

10. Wow, sex sells. Both male and female. When will people understand that?

[BlancheSplanchnik]

13. Well, I must say I was pleased to see equal time with the Beckham in his skivvies ad.

Equal time, that makes me feel better. Used to be it only went one way, and that is what pisses me off.

[aquart]

17. Now, I would be perfectly happy to see Beckham in his skivvies.

Well, I would.

[BlancheSplanchnik]

27. I guess there must be a site where you can see the SB ads

and you would get your wish!

I quite enjoyed it!

(like I said, when I see equal treatment, then I am glad. For too long, it's always guys doing the good stuff, the impressive stuff, the funny stuff, while women were shown only for T&A. Tonight's show is looking like a big improvement to me. And Madonna absolutely rocked halftime, with a fantastic spectacle of a show, with tons of class! I sure hope there's a way for non SB watchers to see it)

[aquart]

54. Oh my. I saw it. Is it hot in here?

I don't usually like tattoos.

[Iggo]

43. You didn't think that was sexist?

[BlancheSplanchnik]

44. no, but you gotta understand

a lot of my discernment regarding sexism depends on equal treatment.

Because women are and have been displayed this way forEVER, it is a gigantic breath of fresh air to see the shoe on the other foot.

Or the underpants on the other gender, if you see what I mean.

What I especially like seeing is women treated as men have ALWAYS been portrayed--as interesting, funny, talented, capable, worthy, impressive------someone I WANT to identify with in an empowered, positive way.

[Iggo]

47. Okay then!

[BlancheSplanchnik]

48. !

[Fawke Em]

62. I so completely agree with this post that I could have written it.

I wish I had money so I could go open a restaurant called "Roosters." At Roosters, all the wait staff would be hot, young men, dressed with ties, no shirts and short shorts. AND, my food would actually be GOOD.

I'm gonna guess that half the women in town would be lining up to go there.

[LanternWaste]

61. I imagine there's a precise and relevant difference between understanding a thing and...

I imagine there's a precise and relevant difference between understanding a thing and condoning, or even tolerating a thing. I myself wonder often "when will people understand that...."

[limpyhobbler]

11. Go Daddy is a sexist piece of crap company. I feel pity for any woman that has to work there.

If I were a woman I would not feel comfortable even filling out a job application at Go Daddy.

Actually I feel pity for any man that has to work there also, because the owner must be a huge sleazebag.

Hate to admit it but I am a customer of theirs.
The customer service is pretty good though.

But I have already started migrating my stuff to another company because I hate these demeaning sexist ads.

[BeFree]

12. Their customer service is awful

I hate to admit it, but I was a customer of theirs.
Big mistake.

[BlancheSplanchnik]

18. How else are they sexist?

I actually don't even understand what the company is or what they do ( yeah I know.... it's some heavy duty computer thing, but since I'm technologically challenged, I have no idea.)---so I obviously have no experience with them.

Any experiences to share?

[limpyhobbler]

22. Basically GoDaddy is to the internet services industry what Hooters is to the restaurant industry.

It's just because of the the ads. All of their ads objectify women to promote their shitty 'products'.

That ad that was posted upthread wasn't the worst one. They make a whole point about how 'sexy' the ads are.

How is a young lady supposed to walk in the door and feel comfortable filling out a job application when the company is condoning this kind of objectification of women from the top of the company?

I understand advertisements feature attractive people. I wasn't born yesterday. I'm not against sex and I'm not a conservative person.

The biggest problem I have with the godaddy ads is that they are in poor taste. They are sleazy. And they objectify women. The owner of the company clearly has no class.

Basically they are choosing to build a brand image around boobs and beaver jokes.

That's an interesting branding decision, I'm moving my business for the same reason I don't eat at hooters.
I'm not judging someone who does. Just for me I don't want to give them money.

[BlancheSplanchnik]

30. thanks for the lowdown!

That sure gave me a clear idea of what their deal is. Barf!

Yeah, I seem to remember seeing another ad of theirs once, and I wanted to puke. We only tend to watch PBS or Criminal Minds on this other one channel that shows previous episodes. No GoDaddy ads there.

Thanks!

[bowens43]

16. how is it sexist?

[BlancheSplanchnik]

20. NYC-Skip kindly provided the vid. You can see for yourself.

I'm glad I haven't seen any ads (yet. Keeping my fingers crossed.) where super hot women throw themselves at ugly skeezy men who drink some beer....that garbage really gets me tweaked.

[MrSlayer]

19. I liked it.

Sexist? Pah.

[BlancheSplanchnik]

24. OK so you liked it. I didn't and neither did a lot of women....

And men, for that matter.


I won't give you personal crap for liking it, but do you have to include the slap?

How about you respect a differing opinion? (do you cruise DU and look for posts pointing out racism or homophobia and give them the Monty Python foot too?)

?w=150&h=110

[Zalatix]

49. Go Daddy stinks. But then so do all sexist ads.

[MrSlayer]

50. They might suck as a company.

But the ads are nice. Is this the place where the far left and far right meet?

[Zalatix]

51. Their ads are NOT nice.

Sexist and racist ads should all be subject to fines. Heavy fines, big enough to hurt their stock value. I'd be happy to add bigotry to the definition of obscenity and seeing GoDaddy slapped hard.

That way we also won't have to see bullshit like this:

[MrSlayer]

52. So, yes then?

This is where the Puritan right meets the Puritan left.

[Zalatix]

53. Really? You can't do a funny ad without objectifying women or women pummeling men?

Is this what you're saying?

[JI7]

21. what is godaddy anyways ?

what do they sell ?

[limpyhobbler]

25. they sell domain names and web hosting.

And a bunch of add-on products.

I'm guessing they make half their money or more by tricking people into buying stuff they don't really need.

[tularetom]

23. I've seen worse

It was dumb but not offensive.

[BlancheSplanchnik]

26. oh yeah, I've definitely seen worse

I think it kind of stood out to me because the ads seem to be much better this evening, so it contrasted....

Seems different than past Super Bowls--I'm really glad!

[seabeyond]

28. how about the flower commercial. some woman getting dressed to get men to buy flowers for their

women.


another year of their fail

[BlancheSplanchnik]

32. Yeah, that was definitely about the "buy this product and you'll get to play hide the

sausage with me"........

Oh, and BINGO!, now there's a Fiat ad, doing exactly what I was talking about earlier. The male fantasy, gorgeous super hot woman who can't wait to get shtupped by a dork.

Yay.




However, on the whole, I am super impressed with the ads tonight. A lot of them are super funny, creative and inclusive of women (rather than holding us apart as hotties to ogle)

[jillan]

29. Yeah - but that Beckman underwear commercial made up for it - wow - cold shower time ;)

[seabeyond]

31. ya... hubby walked out on that commercial, lol. they went on and on and on

wasnt sure what they were selling or who the man is.

[BlancheSplanchnik]

33. he walked out? But women have had to put up with the same garbage

forEVER Heeeeee!


The toyota ad where all these different things are "re-engineered" to be better....started out with a dorky guy who opens his door to find his couch made of women in their underwear....I was getting ready to be pissed, until it suddenly turns into the "or men" version!!!! And, the dorky guy who walks in isn't even phased!! He just shrugs and grins, like "OK, it's all good." I just LOVED that!!! Equal time and no homophobia. Nice!

[seabeyond]

35. me, too. budweiser has done a good job. the decades one and hewego. oh and

hubby is so good to me on my side with the sexist crap. he is so damn tired of it himself. so i am not out to jab at him

[BlancheSplanchnik]

41. yeah the bud ones have been good!

isn't it nice to know a man who's sick of it too? Makes a difference

[Bucky]

34. Worse yet: it's not fun and it's not funny.

The implied punchline was that they didn't paint words over her boobs. The aud was thinking about her boobs from the start. So where's the switch up? Where's the pay-off on the joke? You can get away with being a little sexist as long as you're having fun with it (see Hefner, H.). But in the end it was just an ad about leering at skin. Go Daddy gives the objectification of women's bodies a bad name.

[seabeyond]

36. i told hubby that one didnt even bug me it was just so damn stupid. and showed the stupid

of godaddy

[BlancheSplanchnik]

38. right. It was just ham-fisted:

Oooo, let's include the lezzie scenario, every boyman's fantasy!!! Hubbba huuuuubba. That way we can't get accused of putting a naked woman in a questionable situation with two guuuuys!!!!!!!! Oh yeah, bro, we got this!!!!!!!


yeesh.

[Gman]

37. I dunno... I thought it was pretty cool!

[high density]

40. Reminds me I have two domains eligible for transfer from there

They were too new to transfer during the whole SOPA thing, but now is a great time to transfer them away.

[BlancheSplanchnik]

42. if I had the slightest idea what you're talking about..

I would probably agree! from a tech-dummy

[Renew Deal]

46. Thumbs down to all the sexist Go Daddy ads

That's all they've been for years.

[rucky]

55. At least the beer & car brands were a bit classier this year.

and actually felt compelled to run somewhat creative ads.

But my favorites were M&M's and the trailer for The Avengers.

[n2doc]

59. You must have missed the fiat one n/t

[rucky]

63. That was a car commercial?

[lynne]

56. I'm loving the irony -

- of people complaining about sexist and - deeper in the thread - violent Superbowl ads.

Yet everyone is watching a male only sport where the guys are wearing second-skin pants and are physically pummeling each other. LOL!

[Major Hogwash]

57. Didn't GoDaddy lose a lot of accounts because they supported SOPA?

I didn't see the ad, but weren't they the one domain company that was in favor of SOPA?

Am I right about that, or did I play one too many football games without a helmet?

[n2doc]

58. I thought the Fiat and the Yoghurt ones were just as bad, if not worse

Really hated the yoghurt one, with the implication that domestic violence is just ducky so long as it is the woman dealing it out.

The creepy one with the dog killing the cat (doritos) was also horrible.

[hobbit709]

60. Not any stupider than those Swiffer commercials.

[Jennicut]

64. GoDaddy is worse for it's early support of SOPA then it's ads.

The ads are stupid but the support for SOPA is worse.