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Zucker plans massive change at CNN
Capital New York:After almost a year of tinkering, CNN Worldwide President Jeff Zucker has concluded that a news channel cannot subsist on news alone.
So he is planning much broader changes for the network—including a prime-time shakeup that’s likely to make CNN traditionalists cringe.
Once, CNN’s vanilla coverage was a point of pride. Now, the boss boasts about the ratings for his unscripted series, and documentaries like the Sea World-slamming film Blackfish. Zucker, in his first one-on-one interview since taking control of CNN last January, told Capital he wants news coverage “that is just not being so obvious.”
“We're all regurgitating the same information. I want people to say, ‘You know what? That was interesting. I hadn't thought of that,’” Zucker said. “The goal for the next six months, is that we need more shows and less newscasts.”
So he is planning much broader changes for the network—including a prime-time shakeup that’s likely to make CNN traditionalists cringe.
Once, CNN’s vanilla coverage was a point of pride. Now, the boss boasts about the ratings for his unscripted series, and documentaries like the Sea World-slamming film Blackfish. Zucker, in his first one-on-one interview since taking control of CNN last January, told Capital he wants news coverage “that is just not being so obvious.”
“We're all regurgitating the same information. I want people to say, ‘You know what? That was interesting. I hadn't thought of that,’” Zucker said. “The goal for the next six months, is that we need more shows and less newscasts.”
What could go wrong?
18 replies
= new reply since forum marked as read
= new reply since forum marked as read
because all the news networks do is repeat what they've found in newspapers and on the internet and then ask a series of inane questions ("What does this mean for...?" "How will this affect...?"
which have nothing to do with understanding the facts.
You know what? That was interesting. I hadn't thought of that.
there is probaly more truth on Ancient Aliens than CNN.
