Despite retraction, David Lazarus rips General Mills a new one
Source: Los Angeles Times
By David Lazarus
General Mills, maker of Cheerios and Wheaties, thinks it deserves credit for reversing itself after quietly trying to strip customers of their constitutional right to a day in court.
But that's like a homeowner saying he deserves credit for putting out a house fire after deliberately setting his living room ablaze.
The reality is that General Mills Inc., one of the nation's largest food companies, tried to pull a fast one on consumers and was caught off-guard by the volume and the scope of the backlash.
... Yes, it did the right thing by backing down. But it never should have tried to get away with such a customer-unfriendly trick in the first place.
Read more: http://www.latimes.com/business/la-fi-lazarus-20140422,0,4356416,full.column