Does Trump's 'Weaponized AI Propaganda Machine' Hold Water?
MAR 5, 2017
Psychometrics, not Demographics
Our story begins earlier this year, with a German-language article in Das Magazin by Hannes Grassegger and Mikael Krogerus. A version of the article soon appeared in English on Motherboard, a service of Vice.com. That article, The Data That Turned the World Upside Down, explores how the Trump administration used a big data technique called psychometrics to win the election.
At the center of the Motherboard story: psychometrics software vendor Cambridge Analytica. “Cambridge Analytica buys personal data from a range of different sources, like land registries, automotive data, shopping data, bonus cards, club memberships, what magazines you read, what churches you attend,” the article explains. “Now Cambridge Analytica aggregates this data with the electoral rolls of the Republican party and online data and calculates a Big Five personality profile. Digital footprints suddenly become real people with fears, needs, interests, and residential addresses.”
http://www.independent.co.uk/news/world/americas/cambridge-analytica-steve-bannon-robert-rebekah-mercer-donald-trump-conflicts-of-interest-white-a7435536.html
Steve Bannon’s data firm in talks for lucrative White House contracts 23 November 2016
The data company that helped push Donald Trump to victory is now hoping it will win two lucrative contracts to boost White House policy messaging and to expand sales for the Trump Organization.
The firm is backed by billionaire investor Robert Mercer, whose daughter Rebekah sits on the 16-person Trump transition team.
http://www.independent.co.uk/news/world/americas/cambridge-analytica-steve-bannon-robert-rebekah-mercer-donald-trump-conflicts-of-interest-white-a7435536.html
This is not whom is behind the curtain, its who is under the curtain crawling on the floor and in every nook and cranny know one could have imagined. Cyber Propaganda with billions of information bits to target using fake news to disinformation. The Nazis would be proud of Steve Bannon's intellectual propaganda on steroids!