Toyota FCV puts hydrogen fuel cell twist on ALS Ice Bucket Challenge

[nationalize the fed]

Sebastian Blanco Autoblog.com Aug 22nd 2014

You've probably seen your fair share of Ice Bucket Challenge videos online this week, which are meant to raise money to fight amyotrophic lateral sclerosis (ALS), often called "Lou Gehrig's Disease." Hopefully, you've seen ours. We've watched a lot of these videos, but haven't seen one that makes an alt-fuel point quite like a new video from Toyota.

Julie Hamp, the CCO of Toyota North America, lost a sister-in-law to ALS last year, so for her the cause is personal. Instead of just dumping icy-cold water on her head, Hamp uses water from the FCV fuel cell vehicle parked next to her. Because, of course, a hydrogen fuel cell car emits nothing but water vapor...MORE
http://green.autoblog.com/2014/08/22/toyota-fcv-puts-hydrogen-fuel-cell-twist-als-ice-bucket-challenge/

Julie Hamp, CCO of Toyota North America Takes on the #IceBucketChallenge for ALS

[cantbeserious]

1. A Good One

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