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Flora advert in South Africa withdrawn by Unilever
Source: BBC
2 September 2013 Last updated at 17:48 GMT
Flora advert in South Africa withdrawn by Unilever
Anglo-Dutch firm Unilever says it has ordered the withdrawal of a Flora margarine advertisement in South Africa that has been condemned as homophobic.
The advert features a bullet with the words "Uhh dad I'm gay" flying towards a heart made of china.
The advert, on a pink background, includes the tagline "You need a strong heart today" near the Flora logo.
Flora, owned by Unilever, has long promoted its margarine as helping consumers maintain a healthy heart.
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Flora advert in South Africa withdrawn by Unilever
Anglo-Dutch firm Unilever says it has ordered the withdrawal of a Flora margarine advertisement in South Africa that has been condemned as homophobic.
The advert features a bullet with the words "Uhh dad I'm gay" flying towards a heart made of china.
The advert, on a pink background, includes the tagline "You need a strong heart today" near the Flora logo.
Flora, owned by Unilever, has long promoted its margarine as helping consumers maintain a healthy heart.
[font size=1]-snip-[/font]
Read more: http://www.bbc.co.uk/news/world-africa-23934232
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