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Tx4obama

(36,974 posts)
Wed May 29, 2013, 07:38 PM May 2013

Chris Hayes Delivers MSNBC’s Lowest 8 PM Ratings Since 2006


Chris Hayes Delivers MSNBC’s Lowest 8 PM Ratings Since 2006

MSNBC’s great experiment of putting Chris Hayes at 8 PM has turned into a total disaster as All In is delivering the network’s lowest ratings since 2006.

Chris Hayes’ second full month in prime time since taking over for Ed Schultz saw total viewership drop by 32%, and viewership among those age 25-54 decline by 13%. All In’s bad ratings caused The Rachel Maddow Show to deliver its worst ratings month since 2008. Maddow’s ratings are down 21% in terms of total viewers, and 22% with viewers age 25-54. The Last Word with Lawrence O’Donnell had the smallest decline in total viewers at 18%, but suffered a 33% decline with viewers age 25-54.

Chris Hayes is going to take a lot of heat for these ratings, but it isn’t all his fault. Phil Griffin and the other “geniuses” running MSNBC tossed Ed Schultz out of weeknights because they thought they could remake the network as wonk TV, and attract more younger viewers with Chris Hayes.

They couldn’t have been more wrong.

-snip-

http://www.politicususa.com/chris-hayes-delivers-msnbcs-lowest-8pm-ratings-2006.html


19 replies = new reply since forum marked as read
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Chris Hayes Delivers MSNBC’s Lowest 8 PM Ratings Since 2006 (Original Post) Tx4obama May 2013 OP
I don't know why they thought Chris could anchor primetime. Perhaps a co-host might help? Tarheel_Dem May 2013 #1
Chris Hayes comes across as the smartest kid i sixth grade... WCGreen May 2013 #2
I used to donco May 2013 #3
Same here. dmr May 2013 #10
I wish MSNBC would hurry up and put someone else in that time-slot... Tx4obama May 2013 #4
it's a fantastic show Enrique May 2013 #5
It's a great show, but I'm burned out. Ilsa May 2013 #6
This ^^ PDittie May 2013 #16
I completely agree with you Nightjock May 2013 #18
I do miss Ed on weeknights. pacalo May 2013 #7
He talks too fast! femmocrat May 2013 #8
I like Chris but I liked Ed better but maybe they need someone completely different coldmountain May 2013 #9
Too Bad, I Like Chris colsohlibgal May 2013 #11
I prefer Ed over Chris Hayes by far PearliePoo2 May 2013 #12
I don't think Ed wants to come back PDittie May 2013 #17
Keith !!!! davidwparker May 2013 #13
Damn, that's too bad -- I really liked Up with Chris Hayes but could never watch it. eppur_se_muova May 2013 #14
Unrec if I could.... Cooley Hurd May 2013 #15
I think Hayes and O'Donnell are the smartest of the whole group there at MSNBC. Whisp May 2013 #19

Tarheel_Dem

(31,228 posts)
1. I don't know why they thought Chris could anchor primetime. Perhaps a co-host might help?
Wed May 29, 2013, 07:59 PM
May 2013

Either that, or juggle the shows around. I admit, I'm not a Chris or an Ed fan.

WCGreen

(45,558 posts)
2. Chris Hayes comes across as the smartest kid i sixth grade...
Wed May 29, 2013, 07:59 PM
May 2013

He talks too fast.

He is the antithesis of Big Ed.

But then again, the election is over and most of the young people who flocked to polls and re-elected president Obama are not going to depend on a passive activity such as watching people talk on the cable for their news.

Tx4obama

(36,974 posts)
4. I wish MSNBC would hurry up and put someone else in that time-slot...
Wed May 29, 2013, 08:08 PM
May 2013

... so that I can turn MSNBC on again during dinner time.

Ilsa

(61,692 posts)
6. It's a great show, but I'm burned out.
Wed May 29, 2013, 08:26 PM
May 2013

This last election has really worked me over emotionally, along with having a fallout with an old friend over the candidates.

I've been watching less political TV because the pol news is so depressing. I need this break from it all.

PDittie

(8,322 posts)
16. This ^^
Thu May 30, 2013, 07:49 AM
May 2013

is why ratings are down across the board. It also points, IMO, to the difference between us and them: they never disengage. They don't seem to have a life beyond outrage any longer. It's why their POV is over-represented among all media. They just keep yelling about something -- Ill Eagles, Ben Gazzi, the birth certificate -- on the "squeaky wheel gets the grease" theory.

Nightjock

(1,408 posts)
18. I completely agree with you
Thu May 30, 2013, 08:51 AM
May 2013

I don't watch any of it anymore because I got COMPLETELY burned out from the republicans lying so much and getting away with it ALL THE TIME. (And lets not forget things like one mile wide tornados and no talk of climate change)
Many of my friends are doing the same. They are making a choice to not watch.
Chris is great. It's not him or Rachel!
It's just so effing depressing! And I don't plan to turn on the tv for a long time because I am less aggravated nowadays and actually feel healthier.

In 15-20 years someone is going to make a movie about how the rightwing purposely did not work with the POTUS and purposely let the country suffer terribly ....all in the name of not getting a primary challenge and catering to the far right racists!!!!!
And our kids will ask us how such horrible things like this could have happened.
Just like I asked my parents about some of the awful things from the 1960's. (My explanation to my kids will be harder but I will start the blame with Fox News.)

pacalo

(24,721 posts)
7. I do miss Ed on weeknights.
Wed May 29, 2013, 08:33 PM
May 2013

I much preferred his format & content to Chris Hayes' roundtable discussion. I don't want to hear what the pundits think; I want a recap of the day's news & the issues that are important to me.

femmocrat

(28,394 posts)
8. He talks too fast!
Wed May 29, 2013, 08:55 PM
May 2013

It's too much work to keep up with him. I loved Ed at that time slot.

Now I switch to Current at 8:00 and watch John Fugelsang instead.

 

coldmountain

(802 posts)
9. I like Chris but I liked Ed better but maybe they need someone completely different
Wed May 29, 2013, 09:18 PM
May 2013

I liked the old Air America formula where they teamed journalist with a comedian. With the success of the Daily Show and Colbert maybe the time right for some sort of hybrid show. Sam Sedar and Janeane Garofolo?

colsohlibgal

(5,275 posts)
11. Too Bad, I Like Chris
Wed May 29, 2013, 09:54 PM
May 2013

I don't dislike Ed but I actually prefer smart concise wonky talk. So people like Chris and Thom Hartmann are my kind of talkers.

Also - with his wife's health issues, didn't Ed want to cut back on his schedule?

As for Air America, I did love the old "Morning Sedition" show of Marc Maron and Mark Riley. Maron's bit where he would say he had gotten his hands on Dubya's day timer was laugh out loud funny.

PearliePoo2

(7,768 posts)
12. I prefer Ed over Chris Hayes by far
Wed May 29, 2013, 10:35 PM
May 2013

I'm trying, really to get into him, but I just don't like his style. Bring back Ed.

PDittie

(8,322 posts)
17. I don't think Ed wants to come back
Thu May 30, 2013, 07:52 AM
May 2013

Five nights a week, after three hours on the radio during the day and a wife who's recovering from a bout with cancer. I really didn't buy the conspiracy theory that he was pushed out.

He's posting pictures on his Facebook page of the fish he's pulling out of the river.

davidwparker

(5,397 posts)
13. Keith !!!!
Wed May 29, 2013, 10:39 PM
May 2013

Keith !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

eppur_se_muova

(36,257 posts)
14. Damn, that's too bad -- I really liked Up with Chris Hayes but could never watch it.
Thu May 30, 2013, 03:24 AM
May 2013

I actually get off on the wonkery. My mom complains that Chris and Rachel are too much alike, both fast talkers. Of course I just look at it as more info, which is what I'm after.

 

Cooley Hurd

(26,877 posts)
15. Unrec if I could....
Thu May 30, 2013, 06:38 AM
May 2013

No offense to the OP, but the reaction of progressives to another progressive's failure is stunning. Chris's show is one of the most informative on TV, yet some people here are doing a happy dance because his ratings are lower than Ed's.

 

Whisp

(24,096 posts)
19. I think Hayes and O'Donnell are the smartest of the whole group there at MSNBC.
Fri May 31, 2013, 03:11 PM
May 2013

and Hairball is the dumbest.

Still can't watch MSNBC for more than an evening a week or so - or if O'Donnell has an exceptional show and it's posted here I'll watch but otherwise they all pretty well bore me with their 'careers' which seem front and centre all the time.

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