T_i_B
T_i_B's JournalThe perils of rhetorical bullsh*t....
The Tories use the toe curlingly embarrassing "Northern Powerhouse" term to sell any of their ideas for Northern England, and this gets used against them by their opponents on a regular basis.
Meanwhile the general population are left with little to no idea of what a "Northern Powerhouse" actually entails. The politicians selling & opposing it are doing far more to obscure than inform.
I think it's much easier for politicians to target those who already vote
As opposed to those who haven't got into the habit. Also, if a politician can't persuade you to vote for them, the next best thing for the politician is for you not to vote as that way none of their rivals will benefit from you not voting for them. Hence all the nonsense you hear from politicians about how not voting for their party is a "wasted vote".
I agree that getting involved in political parties needs to be something that is enjoyable and rewarding for grassroots members. Otherwise the party won't be able to compete at a local level. And I do worry that the people who run things in Westminster often don't seem to grasp this point. There's only so far that political parties can go with central control.
You say that it may come down to relatively simple things, and IMHO one major problem for Labour is that for some time they've been doing the basic things badly.
And it's also worth remembering that many of these problems also apply to the Lib Dems, who now face an uphill struggle just to survive as a party.
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