NYT/AP: Senate Democrats Reserve $25M for Ads
By THE ASSOCIATED PRESS
Published: July 31, 2006
WASHINGTON (AP) -- Flush with cash, the Senate Democratic campaign organization has reserved more than $25 million worth of television advertising time for the fall, the bulk of it aimed at toppling Republican incumbents in Ohio, Missouri and Pennsylvania.
Additional Democratic targets also include Montana, where Republican Sen. Conrad Burns' bid for a fourth term is in jeopardy, and Tennessee, where Senate Majority Leader Bill Frist has announced plans to retire.
At the same time, the Democratic Senatorial Campaign Committee has reserved time for advertising in New Jersey and Washington, states that Republicans hope to add to their column to offset any losses elsewhere.
Material about advertising is publicly available. Phil Singer, a spokesman at the DSCC, declined to confirm any details. ''We've said all along that we're going to run an aggressive campaign to make the case for a new direction in America,'' he said.
So far, Democrats have not yet put down money to buy the advertising they are planning, and plans could easily change, based on changing political circumstances. Still, the planned distribution of advertising money provides a window into the party's strategy for winning the six seats necessary to gain control of the Senate from Republicans this fall....
http://www.nytimes.com/aponline/us/AP-Campaign-Ad-Wars.html