COPYRIGHT NOTICE
Rubik® and Rubik's Cube® are registered trademarks throughout the world of Seven Towns Limited. Seven Towns Limited is the exclusive worldwide licensee of copyright in the Rubik's Cube puzzle and is the registered proprietor of European Community Trade Mark registrations in the images of the Rubik's Cube puzzle and the puzzle itself.
Rubik's Cube, Rubik's Magic, Rubik's Snake, Rubik's Tangle, Rubik's Triamid, Rubik's Infinity, Rubik's Eclipse, Rubik's Mini Cube, Rubik's Snake Key Ring, Rubik's Cube Key Ring, Rubik's Bricks, Rubik's Double Tangram are trade marks of Seven Towns Ltd.
Seven Towns Ltd will prosecute unauthorized reproductions of the Rubik's Cube Puzzle, the Rubik's brand or any other intellectual property rights identified above. Such reproductions may also be seized and destroyed by customs authorities throughout the world.
http://dev.rubiks.com/lvl3/index_lvl3.cfm?lan=eng&lvl1=inform&lvl2=contct&lvl3=useofrAlso:
Seven Towns Limited
7 Lambton Place
London W11 2SH
England
Tel: 44 (0)20 7727 5666
Fax: 44 (0)20 7221 0363
Also, this explains the Seven Towns Ltd. Copyright policy:
INTELLECTUAL PROPERTY PROTECTION
IN THE TOY & GAME INDUSTRY
PATENT
The most comprehensive protection of an idea is a patent. Many attorneys / solicitors advise this form of protection. This can be arranged through a patent agent.
However it is usually impractical to patent ideas for two main reasons:
The fees and costs in pursuing a patent are considerable. Even for professional inventors, the ratio of ideas to successes is such that it is economically not justified to take out patents on their ideas.
The time taken for a patent to be granted and enforced is usually much longer than the lifecycle of a product. There are very few items of longevity in the toy world. Most companies change at least one-third of their line every year. Although court action can be retrospective in most cases the damage has already been done.
Patents can be taken out for the USA, United Kingdom, Europe or any individual countries throughout the world. The Patent Convention Treaty (P.C.T.) now enables one filing to be made for all the countries who are party to this treaty which covers almost all of the countries that a toy or game inventor would consider filing in.
DESIGN REGISTRATION
The next strongest form of protection is design registration. Any graphic material can be registered (provided it is original) for a few hundred pounds at the Design Registration Office. This protects against all similar designs even if those designs were conceived separately and are coincidental.
Photographs or drawings with an aesthetic content (not industrial product engineering drawings) can be registered. Again this is expensive if registration is done speculatively.
The biggest disadvantage of Design Registration is that a different design working in the same way and achieving the same effect probably will not infringe the design right.
COPYRIGHT
A good and much used form of protection is copyright. Any graphic or textual material can be copyrighted by writing Copyright or putting a 'c' in a circle followed by the name of the person or company who owns the copyright and the date. (For extra security, a copy of the work may be deposited with a solicitor / attorney or at a bank to prove a date of copyright.)
Copyright gives good protection for games and for items that can be manufactured and/or made up into three dimensions from drawings without further invention.
However, there are disadvantages:
It is difficult and expensive to detail a design or mechanism comprehensively.
Small deviations from the original material may invalidate a copyright infringement.
In order to make a claim, it is necessary to prove that the infringing party has directly copied the original material. Coincidental similarity is not covered.
NON-DISCLOSURE LETTER
Some solicitors / attorneys advise that inventors should get companies to sign a non-disclosure letter or confidentiality form before they see a new idea.
This gives protection specific to the relationship between the inventor and person or company to whom the idea is submitted.
However because this type of document is legally biased in favour of the inventor and is constrictive, most companies will not sign. There need to be huge disclaimers in order to protect the viewing company and that when agreed to will probably make the document fairly worthless. In order to evaluate a product it is difficult to treat it with confidentiality and a company may unwittingly be liable to the inventor in the future no matter how many years later. An employee may dream up a new idea (even at a new company) without remembering the inspiration from it came from material he viewed years earlier, and the original company could still be liable. Please note and remember that although this seems unfair, toy companies are besieged by inventors with "fabulous" ideas. They can easily afford not to bother to go through complicated and expensive negotiations on a legal document with severe implications before they view what more often than not turns out to be an item of no interest.
CONCLUSION
Whatever form of protection an inventor has, it is important to keep an accurate record of what was shown and submitted to be signed by both parties.
Litigation is rarely financially successful.
The simplest and most effective protection is reputation, and I suggest that anyone wishing to submit an idea should call or write for references. The toy and game industry is small enough for word to get around very rapidly of any unethical business behavior.
Once an idea has been licensed it is usually up to the licensee to protect the product. They have the expertise and, more importantly, the money to do so.
http://www.seventowns.com/patent_info.htm