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Terran1212 Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 04:24 PM
Original message
The Case Against Coke
Published on Friday, April 14, 2006 by The Nation
The Case Against Coke
by Michael Blanding

The ballroom at the Hotel du Pont in Wilmington, Delaware, is the picture of opulence. Paintings of Greek gods and goddesses peer down from the walls, lit by two crystal chandeliers the size of Mini Coopers. It's here in April that the Coca-Cola Company will hold its stockholders' meeting, an annual exercise designed to boost the confidence of investors. If the meeting is anything like last year's, however, it may do the opposite.

As stockholders filed into the room in April 2005, news hadn't been good for Coke, which has steadily lost market share to rivals. Investors were eager for reassurance from CEO Neville Isdell, a patrician Irishman who had recently assumed the top job. Few in the room, however, were prepared for what happened next. As Isdell stood at the podium, two long lines formed at the microphones. When he opened the floor, the first to speak was Ray Rogers, a veteran union organizer and head of the Campaign to Stop Killer Coke. "I want to know what going to do to regain the trust and credibility in order to stop the growing movement worldwide...banning Coke products," boomed the 62-year-old.

That was just the beginning of a ninety-minute slugfest that the Financial Times later said "felt more like a student protest rally" than a stockholders' meeting. One after another, students, labor activists and environmentalists blasted Coke's international human rights record. Many focused on Colombia, where Coke has been accused of conspiring with paramilitary death squads to torture and kill union activists. Others highlighted India, where Coke has allegedly polluted and depleted water supplies. Still others called the company to task for causing obesity through aggressive marketing to children.

In the past two years the Coke campaign has grown into the largest anticorporate movement since the campaign against Nike for sweatshop abuses. Around the world, dozens of unions and more than twenty universities have banned Coke from their facilities, while activists have dogged the company from World Cup events in London to the Winter Olympics in Torino. More than just the re-emergence of the corporate boycott, however, the fight against Coke is a leap forward in international cooperation. Coke, with its red-and-white swoosh recognizable everywhere from Beijing to Baghdad, is perhaps the quintessential symbol of the US-dominated global economy. The fight to hold it accountable has, in turn, broadly connected issues across continents to become a truly globalized grassroots movement.


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madeline_con Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 04:28 PM
Response to Original message
1. "... causing obesity ..."
Targeting children, huh? And who buys Coke for the kids? Adults do. Don't blame your fat, or your fat kids, on anyone but yourself.
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Terran1212 Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 04:37 PM
Response to Reply #1
5. I managed to read a secret report from their advertising division
They do in fact target children and the young with all sorts of maneuvers and thought control techniques. I am not kidding. The fact that they manipulate people to get rich by selling them something that kills them is to me an immoral act.
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mcscajun Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 06:43 PM
Response to Reply #1
11. Plenty of kids have their own pocket money and their own choices.
And you clearly never heard of the insidiousness of High Fructose Corn Syrup, and how its rise since the late 70s correlates with the rise in obesity rates.

It's been that way since the late 70s - early 80s. US subsidies ensure an overproduction of corn; something needs to be done with the excess. It can't all be fed to farm animals or plowed under. HFCS was developed at the same time that demand for corn oil margarine declined.

Sugar got dropped in favor of HFCS as the primary sweetener in sodas, snacks, cereals, condiments, you name it, as being a more cost-effective sweetener, leading to higher profits. We as a nation consume far more HFCS than we do sugar. Its metabolic (all fructose is metabolized in the liver, whereas all of the cells of the body can metabolize glucose) and habit-forming issues are just side benefits to agribusiness. Check your 'health foods' carefully; it's in many of them, too.

The facts are in:

High fructose corn syrup (HFCS) is processed from hydrolyzed corn starch (so it’s not completely natural) and contains a high level of fructose (which is naturally occurring in fruits and honey) and a simple sugar carbohydrate, just like sucrose. It is about 75% sweeter than sucrose, less expensive than sugar, and mixes well in many foods. Food manufacturers (especially soda manufacturers) began using HFCS widely in the early 1970s to save money, and it was thought of as a revolutionary advance in food science because of its stability and usefullness in a variety of foods.

(snip)

While many reports show that Americans consumption of white refined sugar has dropped over the past 20 years, it is mostly a result of the switch by food companies to HFCS, which according to USDA figures shows an increased consumption by 250% over the last 15 years. Estimates are that we consume about 9% of our daily calories in the form of fructose.

(snip)

Corn syrup’s sugar is primarily glucose, which our body burns as a source of immediate energy, is stored in muscles and our liver for later use, and releases insulin.

Fructose, on the other hand, does not release or stimulate insulin. Insulin is a naturally occurring hormone that helps to metabolize our foods by pushing carbohydrates into our muscle cells to be used as energy, and allows carbohydrates to be stores in our liver for later use. It also stimulates production of another hormone, leptin, which helps to regulate our storage of body fat and increases our metabolism when needed. These two hormones keep our body fat regulated and tells us, for all intent purposes, when we are satisfied and sends the message to our brain to stop eating.

Researchers at the University of Michigan found that men who consume very high levels of fructose elevated their triglyceride level by 32 percent. As trygliceride enters our blood stream, it makes our cells resistant to insulin, making our body’s fat burning and storage system even more sluggish.
http://www.supermarketguru.com/page.cfm/2925


Yes, we all have choices to make, but sometimes, the cards are stacked against us to make the game a lot harder to win. "Personal Responsibility" is a big Republican talking point.

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meow2u3 Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-15-06 10:11 AM
Response to Reply #11
13. Why can't they use the excess corn for ethanol for you car?
instead of high fructose corn syrup for you to get fat?

Sorry, I forgot....Big Fitness will go broke and fuel prices just might be reasonable.
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mcscajun Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-15-06 11:15 AM
Response to Reply #13
15. Ding, ding, ding!
Winner.
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madeline_con Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-15-06 06:43 PM
Response to Reply #15
17. Whadda ya gotta do to get one of those awards?!!
:shrug:
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madeline_con Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-15-06 06:42 PM
Response to Reply #11
16. "And you clearly never heard of ..."
You have provided me with no news, my friend.

The eating habits of children are learned from parents. Some kids are fat, and some aren't. All have heard of and tried Coca Cola.
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mcscajun Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-15-06 07:50 PM
Response to Reply #16
18. Gloss over HFCS all you want.
It's still an important factor.
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BrklynLiberal Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 04:29 PM
Response to Original message
2. I am just about addicted to Coke, but have stopped drinking it.
They are a very bad company. x(
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aden_nak Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 04:33 PM
Response to Reply #2
4. Viva La Pepsi!
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medeak Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 04:42 PM
Response to Reply #4
6. found a staple in my diet pepsi
with a plastic thing hanging off it two days ago!

Courier just came an hour ago to pick it up along with can. blech...don't think I can ever drink again
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BrklynLiberal Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 05:26 PM
Response to Reply #6
9. I could never drink Pepsi! This is a good time to stop drinking soda.
Edited on Fri Apr-14-06 05:27 PM by BrklynLiberal
I know it is supposed to be so bad for me..but I did really love my CocaCola!!!
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medeak Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-15-06 12:04 AM
Response to Reply #9
12. pepsi told me
"we outsource can manufacturers" Although I must say they have been incredibly dilligent about contacting me re the ugh "staple"

Just want to get to the bottom of it all
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meow2u3 Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-15-06 10:13 AM
Response to Reply #9
14. I agree....I already stopped drinking soda
I drink non-carbonated soft drinks like lemonade and iced tea.
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CrispyQ Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 05:05 PM
Response to Reply #2
7. I love Coke but have stopped drinking it as well.

There's nothing like an ice cold Coke on a hot summer day! It has great fizz & you can feel the burn as you chug it. However, I hate the company & have switched to Blue Sky Premium Ginseng Cola. It isn't as fizzy (is anything as fizzy as a Coke?) but it has great flavor. Unfortunately, it is easy twice the price of Coke -- which actually isn't all that bad cuz I've cut back my soda consumption from about 4 a day to 1.

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BrklynLiberal Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 05:28 PM
Response to Reply #7
10. I totlly empathize. With a nice thick slice of lime.
No! NO! No more CocaCola for us!!!!! x(
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jeff30997 Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 04:31 PM
Response to Original message
3. Coke Bad?
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BrklynLiberal Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Apr-14-06 05:25 PM
Response to Reply #3
8. I laughed out loud!!!
:rofl: :rofl: :rofl: :rofl: :rofl:
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barb162 Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Apr-30-06 04:12 PM
Response to Reply #3
20. LOL, LOL
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realFedUp Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Apr-30-06 03:15 PM
Response to Original message
19. Aside from the ingredients, this is about death squads, unions, water
I am very glad that The Nation has done this story...
it's been marginalized in this country.
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