http://voices.washingtonpost.com/thefix/2008/09/mccain_manager_this_election_i.htmlMcCain Manager: 'This Election is Not About Issues'
UPDATE, 6:18 pm: In reaction to Rick Davis' comments about the election not being about issues, Barack Obama campaign manager David Plouffe released the following statement: "We appreciate Senator McCain's campaign manager finally admitting that his campaign is not in fact about the issues the American people care about, which is exactly the kind of cynical old politics people are ready to change."
ORIGINAL POST
Rick Davis, campaign manager for John McCain's presidential bid, insisted that the presidential race will be decided more over personalities than issues during an interview with Post editors this morning.
"This election is not about issues," said Davis. "This election is about a composite view of what people take away from these candidates."
Davis added that issues will no doubt play a major role in the decisions undecided voters will make but that they won't ultimately be conclusive. He added that the campaign has "ultimate faith" in the idea that the more voters get to know McCain and Barack Obama, the better the Republican nominee will do.
Davis generally dismissed the controversies surrounding McCain's vice presidential pick -- Alaska Gov. Sarah Palin -- as a media creation but did acknowledge that her acceptance speech, which seems likely to come tomorrow, is critically important to defining who she is to the American public.
As for the speech itself, Davis said a generic, "masculine" speech was being prepared before the pick was made and, now that Palin is the choice, she is adapting the speech to her own needs and personality.....
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