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http://en.wikipedia.org/wiki/Ten_Cent_Beer_Night>
"Ten Cent Beer Night was an ill-fated promotion held by the American League's Cleveland Indians during a game against the Texas Rangers at Cleveland Municipal Stadium on June 4, 1974.
The idea behind the promotion was to offer as many eight-ounce (237 mL) cups of Stroh's beer as the fans could drink for just 10¢ apiece, thus increasing ticket sales. However, the stunt also had the effect of slowly turning the calm and orderly baseball fans into a rowdy and raucous crowd devoid of inhibition. Ultimately, the game was forfeited to Texas on the orders of home plate umpire Nestor Chylak because of the crowd's uncontrollable rowdiness, and because the game could not be resumed in a timely manner."snip
The riot
After Texas outfielder Jeff Burroughs violently reacted to a fan stealing his glove and cap, the Texas players, led by manager Billy Martin, charged onto the field with bats. A huge number of intoxicated fans, some armed with knives, chains, and portions of stadium seats that they had torn apart, surged onto the field; others hurled bottles from the stands. Realizing the Rangers might be in danger of their lives, Ken Aspromonte, the Indians' manager, ordered his players to grab bats and help the Rangers. Rioters began throwing steel folding chairs and Cleveland relief pitcher Tom Hilgendorf was hit in the head by one of them. Hargrove, involved in a fistfight with a rioter, had to fight another on his way back to the Texas dugout.
The bases were pulled up and stolen (never to be returned) and many rioters threw a vast array of objects including cups, rocks, bottles, batteries from radios, hot dogs, popcorn containers, and folding chairs. As a result, umpire crew chief Nestor Chylak, realizing that order would not be restored in a timely fashion, forfeited the game to Texas. He too was a victim of the rioters as one struck him with part of a stadium seat, cutting his head.<3> His hand was also cut by a thrown rock.
As Joe Tait and Herb Score called the riot live on radio, Score mentioned the lack of police protection; a riot squad from the Cleveland police department finally arrived to restore order.
Later that season, the team's promotion of three additional beer nights were changed from unlimited amounts to a limit of four cups per person. American League president Lee McPhail commented, "There was no question that beer played a part in the riot."<3>
So, my question to you is this: Is the fact that there was a riot any reason not to continue dime beer night?