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Schlitz is back in Milwaukee!

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Archae Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Jun-25-08 03:28 PM
Original message
Schlitz is back in Milwaukee!
I saw it for sale here in Sheboygan, too.

I don't drink beer, but my Dad does.
And he calls it "Schitz." :rofl:
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Shell Beau Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Jun-25-08 03:33 PM
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1. I hear it was the "schitz" back in the day!!
:P
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PeaceNikki Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Jun-25-08 04:03 PM
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2. They have an interesting history...
The company really began to succeed after the Great Chicago Fire of 1871, when Schlitz donated thousands of barrels of beer to that city, which had lost most of its breweries. He quickly opened a distribution point there, beginning a national expansion. Schlitz built dozens of tied houses in Chicago, most with a concrete relief of the company logo embedded in the brickwork; several of these buildings survive today, including Schuba's Tavern at the corner of Belmont and Southport.

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