GE issues credit card aimed to cut emissions

[jpak]

http://www.reuters.com/article/environmentNews/idUSN2532739020070725

NEW YORK (Reuters) - General Electric Co. issued a credit card on Wednesday it says will be the first to cut help U.S. cardholders voluntarily cut emissions linked to global warming.

The card, called GE Money Earth Rewards Platinum Mastercard, allows users the option of automatically contributing up to one percent of their card purchases to buy greenhouse emissions offsets.

In voluntary emissions markets, consumers who feel guilty about their greenhouse emissions can buy offsets, or credits, designed to represent emissions reductions that took place somewhere else, like a solar or wind power farm.

"Earth Rewards cardholders will now have a new tool to complement the ways they are already reducing their emissions," Tom Gentile, an executive at GE Money said in a release. "They can turn everyday purchases into extraordinary rewards."

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[meegbear]

1. Too bad GE can't give 1% of their corporate earnings to help

:eyes:

[Gregorian]

2. Bank of America is also doing this.

I just spoke with one of the BofA executives a few weeks ago.

In fact, the reason I called BofA was over a 50,000 acre land purchase they made. BofA just bought logging land, and put it into a preservation easement. It's the first time a corporation has ever done this.

Also BofA is going to issue the carbon offset credits.

I'm watching this to see if it turns out to be more empty self promotion.

At least it's raising public awareness.