http://news.nationalgeographic.com/news/2010/02/100224-bloom-box-launch-bloom-energy-press-conference-update National Geographic News
Published February 24, 2010
The Bloom Box—an as yet unbuilt in-home "power plant" ...
But fuel cell experts say that, based on the information the company made public today, the Bloom Box technology is not revolutionary, nor is it the cheapest or most efficient fuel cell system available.
"It's a big hype. I'm actually pretty pissed off about it, to be quite honest," said Nigel Sammes, a ceramic engineer and fuel cell expert at the Colorado School of Mines.
And if there was any doubt about whether this hoodoo was hype or real, get this claim from the developer:
K.R. Sridhar, CEO of Bloom Energy, said that, for one thing, the Bloom Box fuel cell system is a much better, or at least more reliable, alternative to solar power as a green energy source.
Claiming this device is "an energy source" is like claiming that a car engine is "an energy source". And in light of the fact that he used solar as the basic of his comparison, there can be no question. This device requires fuel. The fuel is the energy source, not the device. That isn't a casual mistake, for he MUST know that it is false.
No wonder Sammes is "pissed off".