http://www.thestate.com/mld/thestate/news/special_packages/election2004/9970118.htmDrivers in battleground states are hearing live radio traffic reports sponsored by the Bush-Cheney campaign, apparently the first presidential ticket to adopt an approach typically favored by car dealerships.
The ads are bracketed around regular traffic reports. An announcer reads "this traffic report is paid for by Bush-Cheney '04" and then launches into the traffic update.
At the end of the report, the announcer reads a brief campaign message: "John Kerry recently called terrorism a nuisance - like gambling and prostitution - prompting foreign policy experts to question if Kerry understands the war on terror. President Bush approved this message."
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The campaign is sponsoring reports on radio stations in Florida, Nevada, New Mexico, Ohio, Pennsylvania and Wisconsin.