Bloomberg News: Obama's 'Youth Mojo' Sparks Student Activism, Fueling Campaign
By Heidi Przybyla
May 7 (Bloomberg) -- When John Kerry sought the Democratic nomination in the last presidential election, his biggest Iowa crowd before the state caucuses was about 1,500 people. At a University of Iowa rally last month, Barack Obama drew 10,000 -- many of them students.
The Illinois senator's candidacy has helped spark a surge in campus activism that he has moved quickly to harness, establishing 300 college chapters and working with students to organize many of his largest rallies.
The ferment may be unparalleled since 1968, when young voters rallied behind Senator Eugene McCarthy and his anti- Vietnam War platform, said David Rosenfeld, campus program director for the Student Public Interest Research Group, which encourages campus activism.
"It's a generation that was already civically minded,'' Rosenfeld said, citing a series of close elections that have piqued student interest, debate over Iraq and the growth of online technology. "Obama, who is charismatic and has some kind of youth mojo thing going on, steps up, and the thing takes off.''
Obama's strategy is visible on the Internet, where at least 325,000 young people have signed on to his biggest support network on Facebook.com. That far outpaces support for his main rival for the Democratic nomination, Senator Hillary Clinton of New York: Her most-active page on the social-networking Web site has just more than 19,000 members.
"We are actively working with students to organize,'' David Axelrod, Obama's chief strategist, said in an interview. The campaign has prepared kits for students that explain how to hold press conferences and recruit leaders.
According to a survey by Harvard University's Institute of Politics released April 17, Obama, 45, leads Clinton by 17 percentage points among students, an edge that evaporates among young people who aren't in college. A Bloomberg/Los Angeles Times poll conducted in early April found Clinton, 59, has a 10- point margin over Obama among all Democrats.
Three days before the event at the University of Iowa in Iowa City on April 22, Obama held a conference call with the heads of campus chapters. "I'm going to be counting on you to be the backbone of this campaign,'' he told the students. They are. While former Vermont Governor Howard Dean drew considerable support from campuses to build crowds and recruit volunteers in 2004, the audiences Obama is drawing "break all records,'' said Stephanie Cutter, former communications director for Kerry....
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