... in addition to targeting women voters, her campaign is going after a far more elusive goal: women who have not even registered to vote. Surveys show the former first lady far outstrips her rivals among registered women voters, but also among unregistered women, a substantial target that includes 21 million people under the age of 44.
In New Hampshire, the Clinton campaign has invited unregistered women to events with the senator. The campaign also is courting registered women voters, who outnumber male voters in the state by 5 percentage points.
Appealing to unregistered voters is one of the hardest tasks in politics, and it suggests the lengths Clinton is going to find untapped resources and capitalize on her status as a serious woman candidate.
Making the job more challenging, unregistered women tend to be younger, often move around a lot and may be at some economic disadvantage, making it harder for them to find the time to register and vote. But Page Gardner, president of Women's Voices, Women Vote, which tries to get single women involved in politics, said busy women voters could easily make the difference.
"What we have found is that at the end of the day, if you go to them and make it easier for them to register, they will," Gardner said. "If you talk about their lives, that's motivational. They're incredibly civic-minded. They care a lot about this country. They know they should register, they know they should vote."
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