Digital divide separates GOP from Democrats

[liberal N proud]

Republicans playing catch-up in Internet strategy as disparity grows

When David All, a former Republican congressional aide, launched a blog recently that he hopes will spur his fellow Republicans to bridge the digital divide, he did his best to sound upbeat. "Today our Revolution begins," he wrote. "Tomorrow we fight."

But implicit in his cheerleading was the acknowledgment that there is a widening gap between Democrats and Republicans on the Internet, and that his party will have to scramble to catch up. "For the most part Republicans are stuck in Internet circa 2000," he said in an interview.

The most recent figures from Nielsen/NetRatings provide one measure of the gap. Looking at the Web sites of presidential candidates from the two parties, it found that former senator John Edwards's site had about 690,000 unique visitors in March, when the Democrat's wife, Elizabeth, announced that she had a recurrence of cancer. That was more than the combined number of visitors to the sites of the three leading GOP contenders, Rudolph W. Giuliani (297,000), Sen. John McCain (258,000) and Mitt Romney (76,000).

There are other measures as well. No Republican comes close to matching the popularity of another Democratic candidate, Sen. Barack Obama of Illinois, on YouTube, MySpace and Facebook, the social-networking triumvirate. The Democrats are ahead in the online money race. The top three Democrats, Sen. Hillary Rodham Clinton, Obama and Edwards, amassed more than $14 million over the Internet in the first three months of 2007; in contrast, the top three Republicans, Giuliani, McCain and Romney, collected less than half of that, $6 million. Furthermore, ABC PAC, the conservative fundraising site, has raised $385 so far for Republican presidential hopefuls; Act Blue, its liberal counterpart, has collected about $3 million for Edwards alone.

http://www.msnbc.msn.com/id/18774299/

[zanne]

1. The Republicans don't need alternative media...

They have the MSM doing their work for them 24/7.

[crikkett]

2. watch out.

Yes R's have the MSM working for them 24/7 but it wasn't always that way.

Watch out or we'll lose this platform too.

Network Neutrality must be maintained, and Royalties on Internet radio stations must be fair. Those two issues just keep us treading water. To advance we need to bridge the digital divide between rich and poor ($100 laptop).