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Clinton Message Poll may Reveal Details about Campaign Strategy

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illinoisprogressive Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Jun-07-07 06:42 PM
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Clinton Message Poll may Reveal Details about Campaign Strategy
We all know campaigns conduct polls, even though candidates don’t like to admit that they use them. And polling isn’t just for tracking current support. Campaigns use polls to decide what to say, how to say it, and when.

In fact, at this stage in the game in Iowa, the most important poll questions that a campaign asks aren’t simply about who a voter will caucus for; they are the “Why” questions. Campaigns are busy gathering information about what messages voters are receptive to. And the questions they ask in their “messaging polls” may yield valuable information about what to expect in the months to come. That is why, although we do not have a complete record of the call, we have decided to report on a messaging poll conducted by Sen. Hillary Clinton’s campaign over the past few weeks.
Jason Eness-Potter, a Democrat from Iowa City, answered his phone May 25 without expecting an extensive probe of his political views, but that’s what he got. “I was on the phone with the person for about 40 minutes” before getting tired of the questions and ending the survey, he said. From his sketch of the questions asked, we can draw a few inferences:

When Eness-Potter picked up the phone, the caller first asked for his wife, Kerri, who he says has been more of a caucus activist than he has in past years. This is not surprising, since campaigns use voter file data from previous years to determine who is most likely to attend the caucuses or to influence other caucus-goers. But many of the survey questions centered around Sen. Clinton in the context of feminism and women’s rights, so the poll may also have been intended more for women than for men. Either of these scenarios seems plausible. When Eness-Potter said that his wife was not available, the caller agreed to survey Jason instead.
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msongs Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Jun-07-07 06:52 PM
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1. where is your proof that hillary clinton approved of this poll? nt
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William769 Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Jun-07-07 06:57 PM
Response to Reply #1
2. The proof is in the pudding.
Edited on Thu Jun-07-07 07:01 PM by William769
On Edit: this is the 3rd thread in 3 hours on the same subject. That should tell you something.
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MGKrebs Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Jun-07-07 06:59 PM
Response to Original message
3. Is it deja vu or did I see this same post about 2 hours ago?
Any comments?
Where's the "campaign strategy" meat?
A link would be helpful, even if it's the same link as the other poster.

Is everything OK there?

Did you know that Steven Spielberg has a "political spokesman"?
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illinoisprogressive Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Jun-07-07 07:09 PM
Response to Original message
4. it's a snapshot of how a campaign does polling. And a look at the
strategy of the campaign. I personally would not be as patient as the person getting polled. 40 minutes!
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