In new Nielsons, Spanish-language Univision beats broadcast networks ABC, CBS, NBC, FOX and CW

[DeepModem Mom]

Univision press release: Univision #1 Network for Entire Week Beating ABC, CBS, NBC, FOX and CW
Thursday September 6
"Adios" to Separate Hispanic Ratings and "Hola" to Single National Service

MIAMI--(BUSINESS WIRE)--Univision captured the #1 network ranking among all Adults 18-34, not just Hispanics, and outdelivered ABC, CBS, NBC, FOX and CW for the entire first week of Nielsen's single national panel (NPM).

In the first entire week (8/27/07-9/2/07) since all networks were reported from one single ratings sample, Univision ranked as the #1 network with an +11% advantage over its nearest competitor, FOX, and beating ABC by +43%, CBS by +42%, NBC by +57%, and fully +125% ahead of CW for all Adults 18-34, not just Hispanics. Univision was also the #1 ranked network all night every night Monday through Friday last week among the same coveted young adult demographic.

In addition, Univision aired 9 out of the top 20 programs of the entire week, regardless of language, among all Adults 18-34.

"Taking the #1 spot for the first week of Nielsen's single sample NTI ratings, clearly demonstrates Univision's ability to compete head-to-head with any and all networks," said Alina Falcon, Executive Vice President and Operating Manager of the Univision Network. "Now with a single ratings source, advertisers can see, more easily than ever, just how important Univision can be as part of their overall media plans."...

http://biz.yahoo.com/bw/070906/20070906005934.html?.v=1

[Captain Hilts]

1. I can't believe it's taken this long...

There is now one major spanish language network, and Hispanics watch more television than other population groups.

[Forkboy]

2. And to think, they had to cancel the GOP debate because only McCain would go.

:rofl:

No wonder Cheney shot someone in the face.These guys can't do anything right.

[flashl]

3. Great! n/t