Strategy plays big role in Obama's caucus wins (great photo)

[DeepModem Mom]

USA Today: Strategy plays big role in caucus wins
By Jill Lawrence, USA TODAY


(Rick Bowmer/AP)
Sen. Barack Obama, D-Ill., plays with Eric Hansen, 11-months-old, during a visit to Nicky's Cruisin' Diner Saturday in Bangor, Maine. Obama has taken caucus states "very seriously," says his campaign manager.

WASHINGTON — The score on Democratic presidential caucuses this nomination season could hardly be more lopsided: Barack Obama 11, Hillary Rodham Clinton 2, New Mexico pending. And a lot of those Obama wins were landslides. Obama's big win Sunday in Maine, a state where demographics and other indicators suggested Clinton would do well, begs an answer to the question: Why doesn't Clinton win caucuses?

Clinton and her allies point to the nature of a caucus. Blue-collar and shift workers, they say, don't have the time or flexibility to show up at a certain time and stay for a couple of hours. If you're out of town, you're out of luck. Ditto if you can't get a babysitter. Political analysts say passion and organization are key to caucus wins and Obama has them in greater measure. "He's got both an army of campaign workers and an operatic presentation" that excites people, says Lawrence Jacobs, director of the Center for the Study of Politics and Governance at the University of Minnesota. "It's a very potent, very unusual combination."

Clinton has targeted early and large states. On Super Tuesday, she focused on — and won — New York, New Jersey, California and Massachusetts. David Plouffe, Obama's campaign manager, said Obama has tried to compete in every contest "in pursuit of delegates." He said that has meant TV ads in New York and California, two states Obama never expected to win, and taking caucus states "very seriously." Clinton strategist Mark Penn said the campaign invested where returns would be greatest. "Our funds at the time were limited. We put them into the Super Tuesday states that were successful," he said, and that in turn has sparked new contributions....

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(A closer look at) Minnesota: Jacobs said Clinton made a "triage" decision not to spend much. "She wasn't running ads. She didn't have much of a paid staff," he said. A poll by Jacobs' center and Minnesota Public Radio, released five days before Super Tuesday, showed Clinton leading Obama 40%-33%, within the poll's margin of error. Two days later, Obama drew 20,000 people to a rally in Minneapolis. Jacobs said they emerged "supercharged, talked up the caucuses to their friends, and Obama's ground troops made sure everyone got to the right place." The result: 66% for Obama, 32% for Clinton. She is running, Jacobs said, against a "phenomenon."

http://www.usatoday.com/news/politics/election2008/2008-02-11-caucuses_N.htm