March 3, 2008
He's a Mac, and she's a PC -- not any PC -- perhaps a Gateway rapidly devolving into, say, a Commodore. How did this happen? Just six months ago, she was the cutting-edge, gleaming, leading brand, and her challenger was an unknown mumbling in a garage somewhere.
How has Hillary Clinton fallen so far so fast, while Barack Obama keeps gaining momentum? Any fair observer would admit that there is not much difference between the two on policy; the difference is in style and presentation, much like two similar laptops. Whereas the golden boy, with his even keel, gradual reveal and preternatural elegance and calm, keeps evolving into the Apple of our eye, she's stumbling, changing models, adding weird, outdated peripherals, like the poignant PC guy with the webcam strapped to his head.
One problem is her tin ear. Hillary is the only person on Earth who can make "I'll see you in Ohio!" sound like a threat. In their debate last week in Cleveland, she opened scrappily, getting into some tough-guy arguing with Obama over healthcare. By the second question (on NAFTA, which put her in an awkward position), she started complaining about her unfair treatment by the media. She said she found it curious that she always gets the first question on "all of these issues, but I'd be happy to answer it," which deflated the complaint, and turned her into a passive-aggressive victim, especially since it was said with a disingenuous smile. Then she raced straight into a reference to a recent Saturday Night Live skit that made fun of the press fawning all over Obama. ("Maybe we should ask Barack is he's comfortable and if he needs another pillow," she zinged.) No one in the hall got it, perhaps because every pop-culture joke she tries to make falls flat, unless it's delivered to a crowd of roaring supporters. At the debate, it sunk and went clunk.
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