Obama mobilizes rapid response on Web
Campaign targets media when attacks aired
By John McCormick | Chicago Tribune reporter
12:32 AM CDT, September 17, 2008
Much of Barack Obama's political success can be traced to a database listing contact information for millions of people, a tool that has proved invaluable in raising record sums of money and organizing a national volunteer network.
Now Obama's presidential campaign is increasingly using the list to beat back media messages it does not like, calling on supporters to flood radio and television stations when those opposed to him run anti-Obama ads or appear on talk shows.
It did so as recently as Monday night, when it orchestrated a massive stream of complaints on the phone lines of Tribune Co.-owned WGN-AM in Chicago when the radio station hosted author David Freddoso, who has written a controversial book about the Illinois Democrat.
The latest use of the database, called the Obama Action Wire, is proving yet another new and potentially powerful tactic in the closing weeks of a campaign that has already been dominated by Internet-based messages and media.
The aggressive rebuttals are very much informed by Obama's determination to avoid being victimized by the sort of attacks leveled against Sen. John Kerry, the 2004 Democratic presidential nominee stung by TV ads run by a group called Swift Boat Veterans for Truth.
"The Action Wire serves as a means of arming our supporters with the facts to take on those who spread lies about Barack Obama and respond forcefully with the truth, whether it's an author passing off fiction as biography, a Web site spreading baseless conspiracy theories or a TV station airing an ad that makes demonstrably false claims," said Obama spokesman Ben LaBolt.
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