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"Context" based advertising on DU is often way off the mark...

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Home » Discuss » Archives » General Discussion: Presidential (Through Nov 2009) Donate to DU
 
ddeclue Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 07:15 PM
Original message
"Context" based advertising on DU is often way off the mark...
Edited on Sun Nov-09-08 07:17 PM by ddeclue
This kind of advertising looks at the rest of the words on the page and throws up something related but often times it is totally opposite of what a DU'er would think or totally tangential.

For instance.. on the post about Palin causing threats against Obama to go up and Obama "palling around with terrorists", it spammed me with "Learn Arabic". :grr::argh:

I've seen posts on the Iraq War come up with "Join the Army"

WTF??

If contextual advertising can't manage to get any more sophisticated than this, it actually hurts the ad clients to use it.

Doug D.
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RichGirl Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 07:18 PM
Response to Original message
1. The "context" is determined by a computer...
...not by a thinking brain. Are you expecting computers to think like people???? They aren't that "sophisticated" yet. Don't complain about something that can be so easily ignored. Me...I fine it amusing.
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ddeclue Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 07:24 PM
Response to Reply #1
5. I write software for a living and I KNOW they can do better than this cr*p! n/t
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Realityhack Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 07:41 PM
Response to Reply #5
7. Then get a job with google.
The fact is the google ad network is massive and covers an unbelievable number of topics. Of course the algorithms are going to make mistakes.
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RichGirl Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 07:19 PM
Response to Original message
2. Look at the great ad you brought up!!
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Curtland1015 Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 07:20 PM
Response to Original message
3. I've seen some funny ones. I think an ad for Spongebob came up once...
...can't remember why though.

Don't blame the robots. They will one day be our masters.
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footinmouth Donating Member (630 posts) Send PM | Profile | Ignore Sun Nov-09-08 07:21 PM
Response to Original message
4. My dog board
where I post randomly displays ads for puppy mills. Ugh.
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MrsBrady Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 07:31 PM
Response to Original message
6. donate and avoid ads.....i do n/t
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ericgtr Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 07:45 PM
Response to Reply #6
8. Exactly what I was going to say
Any donation you make will remove them for one year.
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MrsBrady Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 08:51 PM
Response to Reply #8
10. i donate $5.00 per month.
not much, but i'm here so much.

I'm an addict for DU, and it's a cheap fix :thumbsup:
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Renew Deal Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Nov-09-08 08:25 PM
Response to Original message
9. It's always funnier in the Lounge.
When you get ads for boob jobs and stuff like that.
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