http://www.nytimes.com/2011/07/10/us/10prayer.html?_r=1&hpFounded 12 years ago by Mike Bickle, a self-trained evangelical pastor, with a group of 20, the International House of Prayer, in a former strip mall, now draws tens of thousands of worshipers to its revival meetings. A wholly devoted cadre of 1,000 staff members, labeled missionaries, have given up careers to move here, living off donations and spending several hours a day in the prayer hall to revel in what they describe as direct communication with God. Another thousand students attend the adjacent Bible college, preparing to spread this fervent brand of Christianity.
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The ministry has also drawn fire for helping Gov. Rick Perry of Texas plan a day of prayer in Houston, which is scheduled for August and will be dominated by ardent opponents of abortion and gay rights. Mr. Bickle said he avoided direct involvement in partisan politics himself, but a member of his leadership group, Lou Engle, has a side group, The Call, that organized stadium revivals to promote California’s Proposition 8, which banned same-sex marriage.
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The International House of Prayer is “an important example” of the proliferating nondenominational charismatic churches, said Catherine C. Bowler, a religious historian at the Duke University Divinity School. From megachurches with tens of thousands of members to more intense and unusual ministries like Mr. Bickle’s, these churches, which practice faith healing and speaking in tongues, make up one of the fastest-growing segments of American Christianity, attracting millions.
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“I felt the emotions of God, that I could actually converse with him and he really loves me,” she said. “Now I believe my prayers will bring more change than what diplomats can do with policies and arms control theories.”
It seems to me that most organized religions, operated as an industry designed to leverage people's emotions for profit, are by far outstripping the efforts of any religious group that might function the way religion is supposed to function. While there can be little doubt that there are many religious leaders who genuinely have the welfare of society and of their fellow believers at heart, their efforts seem to be overshadowed by others who use religion to tap a revenue stream.
Religion seems to be at the forefront of a host of organizations that profit from the production of ideology, and the profit potential is enormous in a country of consumers who cannot distinguish faith from brand loyalty. Then again, is there really any difference?