DBJ picks Dallas Cowboys owner Jerry Jones as its Executive of the Year

[madinmaryland]

http://www.bizjournals.com/dallas/stories/2010/01/04/focus1.html?b=1262581200^2659471&s=industry&i=sports_business#

A win is a win.

That’s the message Jerry Jones is trying to convey to the media swarming around him in the Dallas Cowboys’ locker room.

It’s November. And his first-place NFL football franchise has just defeated the lowly Washington Redskins 7-6, scoring the game’s sole touchdown on a 10-yard pass with 2:41 left to play.

Jones didn’t throw the ball, catch the pass or call the play. He hasn’t strapped on football gear in 45 years.

Yet, he’s about to hold court.

“It’s a real, real statement for this team to have won this football game,” said Jones, shifting effortlessly into the babble typically reserved for star players and coaches in post-game press conferences.

In any other locker room, the owner would have been way out of place. But the players don’t seem to notice, and the coaches don’t protest.

This 67-year-old owner is in his natural position. In the spotlight, in his suite, on the sideline, and in the locker room — every aspect of the Cowboys’ business is Jerry Jones’ business.

Ultimately, Jones can’t control whether the team wins or loses on the field, but he can make it into an efficient moneymaking machine — and he has, in every way imaginable. From his innovative approach to marketing the team to the one-of-a-kind fan experience he created with the opening of Cowboys Stadium at the start of this season, Jones’ impact on the NFL cannot be overstated. And, after more than 20 years in North Texas, during which time he has been a leading supporter of The Salvation Army, his impact on the region extends well beyond his team. That’s why the Dallas Business Journal has picked him as our Executive of the Year for 2010.

:popcorn:

[joeybee12]

1. Does DBJ mean Dallas Business Journal?

If so, then that explains it...honor among thieves.

[BOSSHOG]

3. JJ - another successful University of Arkansas Grad

[El Supremo]

5. Says one Boss Hog about another Boss Hog.

Hogs of a feather.

[BOSSHOG]

7. Jerry Jones isn't successful?

[El Supremo]

2. This is Jerry Jones' "natural position" >>

Want some?

[Auggie]

4. Dallas Business Journal?

I'm underwhelmed

[CBR]

6. If I build a shrine to myself... will I win grad student of the year? nt

[madinmaryland]

8. If you build a shrine to a dog killer in Philly, you will probably get an award also!

:hide:

[Ishoutandscream2]

9. Mad, I have to agree with the haters on this one

It's a good article and all, but this is locally, not nationally.