Racist recruiting? Marine Corps ad draws fireStaff report
Posted : Friday Jun 13, 2008 6:01:50 EDT
The
Marine Corps’ newest recruiting commercial aimed at targeting minorities tackles a long-running and often-controversial debate involving black American youth: swimming ability.
Called “Leap,” the commercial shows a young black man standing at a high diving platform overlooking a swimming pool.
“I faced one of the toughest challenges of my life right here,” the narrator says. “I couldn’t swim.”
Encouraged by his drill instructor’s urging not to give up, the man goes for it.
“So I jumped in,” he says. “Unsure, apprehensive and scared out of my mind. But I came up a Marine.”
Rest of article at:
http://www.armytimes.com/news/2008/06/military_swim_061208w/