Newmarket, the 12-year-old Los Angeles-based film financing, production and distribution company, plans to open the film October 27, just in time for the November 7 election.
"Yes, it's controversial," Newmarket co-founder Chris Ball said. "It's quite a compelling political thriller. In many ways it is sympathetic to George Bush. It talks about a rush to judgment. In no way is it a call for violence."
But the country's largest theater chain, Regal Entertainment Group, has passed on playing the film, citing the subject matter as the primary reason. "We would not be inclined to program this film," Regal Entertainment Group CEO Mike Campbell said. "We feel it is inappropriate to portray the future assassination of a sitting president, regardless of political affiliation."
Texas-based Cinemark USA also has declined to play the indie film, corporate spokesman Terrell Falk said. The circuit, which recently completed its acquisition of northern California-based Century Theatres, will not allow the regional player to book the film either. "We're not playing it on any of our screens," Falk said. "It's a subject matter we don't wish to play. We decided to pass on the film."
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