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BREAKING: WALMART HALTS ALL DVD REFERENCES AFTER PLANET OF THE APES FIASCO

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Halliburton Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:01 AM
Original message
BREAKING: WALMART HALTS ALL DVD REFERENCES AFTER PLANET OF THE APES FIASCO
http://www.forbes.com/feeds/ap/2006/01/05/ap2431560.html?partner=alerts

There's Walmart for you. Some recommendation system they got there.

:wow:
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sabra Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:05 AM
Response to Original message
1. the power of the blogs!
it's amazing isn't it?
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Carla in Ca Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 01:57 AM
Response to Reply #1
12. Amazing...and fast!
If only we could see more R's getting indicted at that speed.
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AspenRose Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:07 AM
Response to Original message
2. Good work, y'all!
"Wal-Mart moved swiftly after a link to the page for "Planet of the Apes" began circulating on the Internet."
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MissB Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:34 AM
Response to Reply #2
11. It was tossed around this afternoon
on a parenting message board. I'm not sure where the poster of the thread on that board found it, but it was pretty appalling to see.
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HR_Pufnstuf Donating Member (782 posts) Send PM | Profile | Ignore Fri Jan-06-06 12:09 AM
Response to Original message
3. ha ha ha.
Not so funny anymore aye Mall-Wart?

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rodeodance Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:10 AM
Response to Original message
4. whow, wonder how this happened. not good.


By MARCUS KABEL , 01.05.2006, 09:14 PM





Wal-Mart Stores Inc. is shutting down the system that creates movie recommendations on its shopping Web site after it linked a "Planet of the Apes" DVD to films about famous black Americans, including Martin Luther King Jr.

Wal-Mart said Thursday it had removed what it called the "offensive combinations" from a walmart.com page advertising a boxed DVD set, "Planet of the Apes: The Complete TV Series."

Under a "similar items" section, the DVD set's page linked shoppers to four films about the lives of King, actress Dorothy Dandridge, boxer Jack Johnson and singer Tina Turner. Wal-Mart later altered the page to link with television show DVDs.

The world's largest retailer said the software that generates links for shoppers from one movie to others of similar interest would be shut down. All cross references would be removed as soon as technically possible until the system can be fixed, Wal-Mart said.
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Journeyman Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:14 AM
Response to Reply #4
7. Somebody gamed the system, would be my guess. . .
from either inside or outside the firewall -- inside, bad for wallmart; outside, bad for a lot of companies.
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Infomaniac Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:32 AM
Response to Reply #7
9. Inside Job?
Would it be traceable to an employee or group of employees?
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merwin Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:11 AM
Response to Original message
5. The recommendation system is probably fine.
Edited on Fri Jan-06-06 12:16 AM by merwin
It's most likely just a coincidence that people who bought Planet of the Apes also bought films about famous black people. The recommendation systems are typically done automatically by what people purchase.

That being said, I hate Wal Mart and think they should not have pulled the recommendation system.

(on edit)
After seeing the screenshot, It looks like it could have been a manipulation of the system... just like Google was manipulated to produce 1) The white house webpage 2) Michael Moore's webpage when you type in "Miserable Failure".
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Catherine Vincent Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 10:47 AM
Response to Reply #5
13. I disagree with that.
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Catherine Vincent Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:11 AM
Response to Original message
6. Check this link with the screen-grab from EarlG:
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mourningdove92 Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:22 AM
Response to Original message
8. oh man, I just can't stop laughing.
Walmart! they so deserve this.

I was boycotting Walmart, just for general purposes, like a good liberal, when my significant other ended up working there.
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MissB Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 12:33 AM
Response to Original message
10. How odd.
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chat_noir Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 10:49 AM
Response to Original message
14. screen grab
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LincolnMcGrath Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 10:52 AM
Response to Original message
15. And yet sadly, some folks were right there to defend china-mart.
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Loonman Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Jan-06-06 10:54 AM
Response to Original message
16. Talk to the Cordon Negro wine people next
Those fucking racist assholes!
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