The general attitude in the United States with regard to oil and gasoline is that there is plenty and that we won't run out anytime soon but when we do, indeed, eventually run out of oil we will have developed alternatives. But what if
Peak Oil is now? And if it is, what of the fact that all the alternatives that exist today combined are shockingly inadequate? This cornucopian view of the world, and especially with regard to fossil fuel energy, will surely be the end of civilization as we know it.
In reading
http://resourceinsights.blogspot.com/2007/06/official-story-lesson-in-how-to.html">"The official story: A lesson in how to undermine it" by Kurt Cobb of
http://resourceinsights.blogspot.com">Resource Insights, I was intrigued by the idea of the stated challenge therein. Cobb asserts that the reason the Peak Oil crisis hasn't gotten the respect it urgently requires is because no campaign to undermine the "official story" has been waged.
From the essay:
-snip-For those concerned about world peak oil production (and peak natural gas and coal, for that matter), none of the
seem adequate or, in some cases, entirely ethical, especially with regard to environmental effects such as global warming. The problems with have been detailed again and again on the web, in specialized publications, and in many places in the mainstream media.
If this is the case, how come the peak oil story and the many warnings about such responses to our energy challenges aren't center stage in the American consciousness? There are plenty of reasons, but I propose to discuss what I think is a critical one: The peak oil movement has been focused mainly on selling a new narrative to the public without first dislodging the existing one. As long as people have faith in the existing official story about achieving American "energy independence" within the framework of a cornucopian future, it will be almost impossible to sell them on another story no matter how carefully constructed and supported.
Citing the success of the "
http://www.911truth.org/index.php">911 truth movement" in convincing 1/3 of Americans that elements and individuals within our federal government (and probably the military) were complicit in assisting the 911 attacks on the World Trade Center and the Pentagon. Additionally, 16 percent of those surveyed believe the towers and Building 7 were felled by explosives, and not as a result of the heat from fire.
Continuing from the article (Mods, this excerpt may bend the rules):
Given that very few of the 911 truth movement's contentions have been widely reported by mainstream sources--and when they are they are usually ridiculed--how can we account for this success? I don't believe all of it can be attributed to the power of the Internet. The peak oil movement also has a wide-ranging and intelligent
http://www.google.com/search?sourceid=navclient&ie=UTF-8&rls=GGLD,GGLD:2005-02,GGLD:en&q=peak+oil">Internet presence, but has not broken through in a similar way. I think we can account for the 911 truth movement's success by looking at the focus of its campaign.
That focus surprisingly has not been on replacing the official 911 story as exemplified by the
http://www.9-11commission.gov/">911 Commission Report, but rather on discrediting it. The strategy has been to raise as many questions as possible about the official version of events. In fact, alternative theories of the 911 attack range from careless neglect by the Bush Administration of warnings about possible terrorist threats all the way to active participation at the highest levels of the U. S. government in planning the attacks. No single narrative has been widely adopted by those who disbelieve the official story. What this shows is that a coherent alternative narrative is not needed in order to discredit an official account. All one needs is a relentless attack on the credibility of the official story.
By contrast, those in the peak oil movement generally start a conversation about oil depletion with an attempt to explain Hubbert's Peak. It is a laudable impulse to want to educate people with all the facts. But it is not necessarily the most efficient way to sway a mass audience. Keep in mind that many of those proposing the solutions outlined in the first paragraph of this piece do not dispute peak oil theory. When confronted with the Hubbert Curve, they will quite confidently respond, "Yeah, we know all about peak oil. And, the solutions are already being perfected: biofuels, coal-to-liquids, tar sands, oil shale, offshore drilling, imported LNG, electrically powered transport from new nuclear power and so on." The challenge isn't to convince people that we have a problem with oil. People know we have a problem with oil. The challenge is to convince them that we don't have the solutions, at least not ones that will allow us to go on living the way we are now.
Fortunately, the peak oil movement has a mountain of evidence with which to discredit the official story. Less fortunately, there is no single official government panel or report to focus on...
snip-snip-This makes it more difficult, but not impossible, to mount a campaign to discredit bogus solutions for addressing energy depletion. However, it is not necessary to demolish every single argument supporting a seamless transition to a cornucopian future. It is only necessary to begin by calling into question some of those arguments in order to start the process of undermining the official story. Questions lead to more questions which lead to openness to an alternative narrative about the future of society and the planet.
As it is, the "official story" is less story and more tactic. The official story is that everything is fine, we have plenty of oil left, and there is no reason to be alarmed. Coupling such propoganda with the tactic of equating "Peakers" with UFO abductees perpetuates the misperception of the public to the problem of Peak Oil. So, how do we begin to establish credibility with regard to Peak Oil?
More from Mr. Cobb:
Again, fortunately, the peak oil movement does have a coherent alternative narrative about the direction society should go, and that narrative is complete with action plans. That narrative generally includes emphasis on efficiency; conservation; relocalization of nearly every aspect of our lives; genuinely sustainable energy sources such as wind and solar; public transportation; compact development; redevelopment of cities; small-scale, low-input agriculture; and many other specifics. Entire communities are moving ahead to implement these ideas in places such as Willits, California and Kinsale, Ireland.
But, for all its tenacity, the 911 truth movement does not offer a coherent plan of action with potential solutions of a diparate nature. This makes it difficult to agree on one sweeping and coherent plan for mitigation. So, where they succeed in promoting awareness and acceptance of their cause, they fall short in implementing a solution. The Peak Oil movement, on the other hand, has laid out a comprehensive plan of action and in some cases are already implementing it.
So, how do we begin to change public indifference to the reality of Peak Oil and earn for the issue the respect that it deserves?
So, my suggestion is to focus on questioning the current official narrative of technological advancement, alternative fuels and new sources of oil that will supposedly lead to a seamless energy transition. It may somehow seem not quite right to tailor one's approach to fit a public that is confused by detailed explanations and often even suspicious of them. But my experience tells me that the peak oil movement will make much faster progress if it puts more emphasis on questioning those spouting the official story, thereby forcing them to come up with the detailed explanations. Those explanations will only reveal more flaws in their arguments which can lead to further questions. Such explanations will fatigue the public which has a short attention span and is inclined to put more emphasis on the questions than the answers. Pursuing this strategy means, of necessity, being ready with plenty of disquieting follow-up questions.
Once a large enough portion of the public begins to question the official narrative, I am confident that the peak oil movement will be able to present an alternative narrative that is clear, coherent, and principled enough to be accepted.
I agree with Mr. Cobb. I believe that it is imperative that we begin to truly take the issue of Peak Oil with deadly seriousness. Tell everyone you know about it, write letters to your newspapers, become the local epert on the issue of Peak Oil and get yourself on the radio and local TV news programs to discuss this crisis. And ALWAYS question the "official story"!
In conclusion, Mr. Cobb has come up with some questions we should be asking:
10 questions to challenge the official story
1. How do you explain the sudden 50 to 100 percent gains in the oil reserves of many OPEC countries in the mid-1980s?
2. How do we know the oil reserves claimed by many OPEC countries--over 60 percent of the world's reserves--are even there since those countries won't allow an independent audit?
3. How many coal-to-liquids plants are there in the world today? Why so few?
4. How many commercial oil shale plants are now producing oil in the world today? How many are planned?
5. Does anybody know how much uranium is available using current technology and extraction techniques? If there are figures, who compiles them and how can we be sure they are reliable?
6. Why have past oil price predictions by major forecasters including the U. S. government turned out to be so wrong? If they missed developments such as the tremendous growth in oil demand in China and India, isn't it possible that current optimistic forecasts by some forecasters about greater oil supply and lower prices in the future could be wrong?
7. The United States now expends 1 unit of energy to get 9 units to run the non-energy economy. Can you explain how our society will function if we move to biofuels such as corn ethanol that would require us to expend at least 15 units of energy for every 9 delivered to the non-energy economy? (This assumes, of course, that we accept the U. S. Department of Energy's very generous estimate that corn ethanol has an energy profit ratio of 1.6 to 1. Lowering it to 1.2 to would mean we'd need 45 units of energy for every 9 delivered to the non-energy economy. Some researchers such as David Pimentel say the energy profit ratio is less than 1, making ethanol an energy sink.)
8. If we have to use other energy sources to extract hydrogen to fuel a hydrogen economy, why not just use those other energy sources directly? Wouldn't that be more efficient?
9. Even if world peak oil production is many years away, why wouldn't it be a good idea to start getting ready now? (This question is often useful if paired with question 10.)
10. Haven't you heard of the Hirsch Report commissioned by the U. S. Department of Energy which calls for a crash program to get ready for peak oil?