original-worldwatchNo More Anonymous FoodBrian Halweil – July 23, 2007
At a potluck dinner last night, in the midst of local skirt steak, Montauk scallops, a frittata made with the year’s first potatoes, and a salad made with the year’s first tomatoes, the conversation naturally turned to the origin of our foods. The guests included a farmer, two winemakers, and a fisherman, as well as a nurse, several writers, and others who don’t directly make their living from food, but were happy to speak about it.
More than ever, it seems, people are talking about where their food comes from. It must have something to do with the recent news about contaminated food imported from China and other nations whose food safety laws seem equally porous. Food scares always push people toward farmers markets and more home-cooked fare made with fresh ingredients.
In North Carolina, concerned citizens recently issued a grassroots call for food labeling. Finally, there may be enough political will to fight opposition from international food makers and pass country-of-origin-labeling laws that, in the words of a recent New York Times op-ed, let Americans consumers “know where their food comes from before popping it into their mouths.”
But as my dining companions made clear, knowing where your food was grown is only the beginning. At a time when our food travels farther than ever before, eating local is not just about geography—it’s about the end of “anonymous food.” It’s about asking how our food was raised, who raised it, and what impact it had on the landscape. Remember, food is still our most intimate connection to the soil and water around us.
Consider two recent—and creative—“eat local” campaigns. The first was launched by the Center for a New American Dream as part of their six-month Carbon Conscious Consumer (C3) campaign. “Big changes start with small steps” is the campaign’s tagline, and this month’s goal is to buy one pound of locally grown food each week. Future months will encourage people to cold wash their clothes and dishes, reduce their junk mail, and carve out one car-free day a week.
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