Branding the Republicans

[n2doc]

Branding the Republicans

Consumers may not realize the amount of effort and thought that goes into Brands. "Kleenex" and "Xerox" lead the fight to keep their brands from becoming generic terms for "tissue" and "photocopy." Because so much money is at stake.

We Progressives are in a unique time and place to re-position our Brand. Let's do it, and stop letting the Republicans do it for us. Establish both our Brand and theirs, and we will turn the Republican's strength into a weakness. We have to.

Because so much is at stake.

<snip>

It's everywhere. It's huge. How do we sum up ALL the cronyism, corruption, and callousness?

Republican.

They bought it, they broke it, and now they own it.

Republican.

They've been whining about it, flooding our airwaves with it, and screaming about it for long enough. Let's hang it around their necks.

Republican.

For thirty years the Republican party has been defining our brand for us. We are the "tax and spend" party, the "wimpy on National Defense" party, the "elitist, latte drinking, Volvo driving," party. The fearsome, horrible, ineffectual, nanny state people who have been damned with the label "liberals."

Okay. So we're Progressives. It even sounds better. As Democrats, we will differentiate ourselves from the Republicans by advancing Progressive ideals and policy.

Democrats want to fix all the stuff the Republicans broke.

more at link:

http://realityprinciples.blogspot.com/2008/03/branding-republicans.html

[GoneOffShore]

1. Branding, much better than Framing or Triangulation.

K&R

[Beausoleil]

5. Easier, too.

As long as you keep them tied down and the iron red-hot.

[GoneOffShore]

6. SNORK

:rofl:

[n2doc]

2. kick n/t

[Ichingcarpenter]

3. I'll kick it and nominate it n/t

[LiberalEsto]

4. Repugs: Of the Corporations,

by the Corporations, and for the Corporations.


Repugs: We got ours, and the hell with YOU!

[Echo In Light]

7. Problem is, some dems aren't very liberal, and view them with equal disdain as repubs

Conversely, repubs generalize the dem party, supposing it's a majority of "loony left" liberals when it's quite evident this isn't the case.

This is why so many dems hate the too-lefty liberal "moonbats" as well: they feel it's an embarrassment to the prevailing establishment ideologies, and afraid of appearing too liberal to conservative America.

I'm all for re-defining the dem party ideal...absolutley. The thing is though, decades worth of systematic rightward propaganda has shifted many dems rightward as well.

In other words, what I suspect you may find with many typical Americans who don't necessarily side up with repubs is this: what Bush/Cheney did wrong was to carry out the "war" improperly {the favored, safe, standard MSM "incompetence" criticism} ...not that they embarked on this phony "war on terror," but that they did so poorly. In my estimation this is a carefully crafted view that the establishment powers want average non-repubs on as it completely disavows the reality of the situation, and that is, it's a phony war; a war OF terror, not on terror.