This film really opened my eyes to how bad the Corporate Media is. Nothing that Bushco has done could have been accomplished without them preparing the way. I think a class action suit against the Corporate media could be brought about by a volunteer lawyer (from DU) and this film is all the proof we would need.
This film illustrates the complicity of the Corporate media in pushing war on our Culture and specifically glorifying the Iraq War
Militainment Inc
The film is available for purchase at an institutional price from the Media Education Foundation. As cost may be prohibitive for an individual, the best way to see the film is to request that your library or film archive order a copy.
http://www.mediaed.org/videos/CommercialismPoliticsAndMedia/...A low-resolution, promotional version of the film can be download here (220MB, 123 minutes, Windows Media). Right click on the link and "save link as."
http://128.192.94.172/Misc/MilitainmentIncAugust07.wmvAlso please feel free to link and share with others - especially those interested in media, marketing, pop culture, and related subjects.
Section Guide
The film's short (10-20 minute) segments are ideal teaching tools for the classroom, and instructors are encouraged to utilize the film in this way. Since the film is useful as singular chapters, you might refer to this guide to find the segments. Of course, you can scan for them.
Intro 0:00
Spectacle 1:50
War assimilated into entertainment landscape. Pentagon cooperation with Hollywood as well as the music industry. The "war movie" exemplified in spectacular PR events such as Jessica Lynch case and the felling of the Saddam Statue in 2003.
Clean War 15:50
History of efforts to rid war of death. Clean war as necessary for war's consumption. Various linguistic and image strategies for cleaning up war.
Technofetishism 28:36
Religious veneration of war machines. Various modes of turning weapons into objects of beauty. Imbuing high-tech weapons with an inherent morality.
Demonization 40:35
Saddam Hussein as case study. History of U.S.-Saddam relations. Reducing war to two characters, good and evil. Political analogies for Iraq War. Personally demonizing Saddam Hussein, and how these patterns fit other conflicts.
Reality TV 58:08
Explosion of war-themed reality television between 2000-2006. Ways that the embedded reporting system mimicked reality TV genre.
Sports 1:18:40
Ways that war is woven with sports in both language and image. Sports enters journalistic war coverage as a prominent motif.
Toys 1:27:29
The growth of a toy industry that resembles a "merchandised" Iraq war movie. Toys entering journalistic coverage of war.
Video Games 1:33:25
Pentagon training simulators that have become commercial successes. War journalism resembling video games. Games "catching up with" the television war.
Dissent 1:46:22
Modes by which dissent is both trivialized and criminalized in dominant news coverage.
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