Why in the world would a pharmaceutical company name a drug ACIPHEX???

[Radio_Lady]

It's for acid reflux. OK. That works.

But what about how the announcer must PRONOUNCE it? The pronunciation guide would have to say:

ASS' - effects!!

or it could be:

ASS' - affects.

All in all, it's a pretty stupid name.

[Epiphany4z]

1. it make me

laugh every time I hear one of there comercials...(___!___)

[Radio_Lady]

4. Yep, me too.

[annabanana]

2. You mind works in a very "radio" way, I see... I would never have

thought of that..

on edit: that's not quite true... When they advertise "Bayer, Back and Body" painkillers.. I always hear Bareback and Body.

[Radio_Lady]

5. I guess you're right, but now I see it spelled AcipHex...

A sip hecks

it also appears pretty weird when written out -- which I just did today.

[Cassandra]

3. It doesn't work for me.

[Radio_Lady]

6. Don't know anything about its effectiveness. It could be the best drug in the world.

But I'm quibbling about the name.



Not the drug.

[angrycarpenter]

7. It will make you put down your paper

and look at the TV then you and your spouse will talk about it saying the name several times. Genius.

[Radio_Lady]

8. Actually, it made me think of other drugs that failed because of odd names...

Wasn't one of them DAMITOL? A drug for anxiety?

I wasn't reading a paper.

My husband and I don't discuss drug names. It's not "his thing" --

I might have been eating alone and spewed some soup over the table!

All I wanted to do was shake the people who gave it this insipid name and those who ruled it was a GOOD and EFFECTIVE name.

I hope it doesn't AFFECT your ASS because I'm not going to be taking it!

Cordially,

Radio Lady Ellen Kimball

[riverwalker]

9. x

x

[aint_no_life_nowhere]

10. They changed the Aspercreme commercial

It used to be "you bet your sweet Aspercreme". I don't recall what the wording is now, but they aren't suggesting the "ass" anymore. Maybe the object is to make these commercials and product names sound so ridiculous that they get noticed. I'm certainly embarrassed that I even have this information rolling around in my head, but I do.

[BlooInBloo]

13. omg - i LOVE that! hahaha!

[HiFructosePronSyrup]

19. You bet, if it's aspercreme!

I think some prudes objected to the silly slogan, so they made them change it to so it wouldn't be funny, and wouldn't make sense.

[Booster]

11. One pill I take every day is......

Hydrochlorothiazide - it's a damn water pill. This one doesn't have a chance of getting on TV. ha

[Radio_Lady]

14. I take it, too -- HCTZ is what the doc and nurses call it. 12.5 mg.

I definitely make you pee...

[MisterP]

12. sounds like Bill the Cat's catchphrase, or a bad Scrabble hand n/t

[Radio_Lady]

15. I understand the Scrabble reference, but had to look up Bill the Cat...

He looks like he needs some sweet pussy...

Cordially,

"Sparkle Plenty" Radio Lady Ellen

From Dick Tracy comics:
Sparkle Plenty
First appearance, May 30, 1947
Daughter of B.O. Plenty and Gravel Gertie. Marries Junior Tracy 1981. The Sparkle Plenty doll is one of the most popular dolls in the history of licensed comic-related products, and the most popular of all Dick Tracy merchandise. Sparkle aged in real time and became a child actress, country singer, and fashion designer. She gives birth to Sparkle Plenty Jr. in 1988.

[gkhouston]

16. maybe it's a hint that that "anal leakage" is one of the side effects?

Just like that drug that's supposed to absorb some of the fat you eat?

[Radio_Lady]

17. Yuck! I certainly hope not.... but then again, I use Prilosec's generic for a long time.

Omeprazole is the generic name. Works for me!

[Radio_Lady]

18. The fat product you mention is Olean or Olestra. That one went right through people...

and there was definite leakage.

There are still citations about that product on the Internet, but nothing really recent.

[ProgressiveFool]

20. I did a double-take when I first heard that one, too

And if you have too many ass effects, you can take a pill for that, too.

[Radio_Lady]

21. LOL. As a former copywriter for a couple of ad agencies, I thought I was hearing voices.

ASS -- EFFECTS....WTF????????

EX -- ASS -- PER -- EH -- TING!

[Radio_Lady]

22. Looks as if others found this whole thing hilarious!!!! See these links:

http://jezebel.com/tag/ass-effects/

http://www.37signals.com/svn/posts/993-ask-your-doctor-if-ass-effects-is-right-for-you