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the Republicans are a party of 15% of the people, tops. Fewer than 15% of American households make 100,000/yr in combined/total income or more. How can the party of Big Business run a democratic country when fewer than 15% of the households in that country qualify as upper-middle class or above?
The Repukes always relied on poorer, mostly rural white people, people with microscopic hopes of attaining the American dream aside from winning the Lottery, being motivated to vote Republican somehow. They don't get these voters with promises of relaxed banking regulations or blind-eye enforcement of environmental standards, or tacit cooperation with union busting. We know how they do it: their campaigns are almost always based on disqualifying accusations. They accuse their Democratic party opponents of being A) covertly aligned with foreign enemies like International Soviet Communism, or B) corrupting the youth with godlessness, or C) being in league with the Devil, spreading witchcraft and blasphemy, harlotry, sodomy, or D) plotting to bring down the White Race (Real Americans) through racial mixing (immigration and integration).
Usually it's a rich broth of all of these accusations mixed together. By motivating their base over their resentment and fears of minorities, feminism, atheists, Jews, homosexuals, immigrants and the heathen furriner countries they come from, and anyone who comes from a big city, or the inner city, Republicans patch up a 20-30%. deficit to achieve rough parity with Democrats in voter registration. Loyalty to the Republicans brings their rural base no relief from their day to day problems. But they get these voters because these voters don't expect relief. This base blames a large part of their material woes on supernatural causes. The vast majority of the people in this constituency belong to churches, and the churches keep their congregations marching to the polls "to hold back Satan" or to bring victory and glory to King Jesus, or some other psychotic claptrap. The GOP base don't expect their lives to actually get better here on Earth; their lives can only get better when Jesus comes back, or the Devil is banished from National Parks or birth control is outlawed. Which is great for office holding Republicans because their actual concerns as a party have much more to do with acting as the agents of Big Business, (serving Mammon), the source of their campaign money. They are just corporate lobbyists with elective offices or positions in the Executive branch. And the worse their corporatist policies have made day to day life for their voter base, the more fanatically it seemed their base would support them. At least that's the way it has worked 'til now.
Lately the social conservative base has been taking over the corporate gangster superstructure of the GOP. But the free booting corporatists can't hope to amount to a majority party on their own. That means they must try to convert the Democrats as the party with majority status to pure laissez-faire ideology. They have a beachhead in the DLC, but the mainstream of the Democratic Party is no longer listening. That leaves them with old their snake handling, flat earther friends in the Republican Party and nowhere to go.
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