Microsoft on Tuesday said it is changing its strategy for offering PC antivirus software, with plans to discontinue its subscription-based consumer security suite and instead offer individuals free software to protect their PCs.
Code-named Morro, the new offering will be available in the second half of 2009 and will protect against viruses, spyware, rootkits, and Trojans, the company said in a statement.
With the arrival of Morro, Microsoft plans to stop selling the Windows Live OneCare service, although the two services are not identical. Morro lacks OneCare's non-security features, such as printer sharing and automated PC tuneup. Morro will, however, use fewer resources than the subscription-based offering, making it better suited to low-bandwith systems and less powerful PCs.
Microsoft decided to switch to a free product because there are still so many PCs out there that lack any antivirus software.
"Because they're not concerned about malware, the number of people who don't have antivirus software or don't keep it up to date exceeds 50 percent in developed markets, and it's worse in emerging markets," Amy Barzdukas, senior director of product management for the Online Services and Windows Division at Microsoft, said in an interview. "Live OneCare was tailored for developed markets with broadband...and it's not meeting the needs of a lot of customers."
Asked why the company wouldn't just offer both the free and subscription versions, Barzdukas said: "Having core anti-malware at no charge for consumers, we believe, we will protect more consumers that way." Consumers who want more than the features Morro will offer have "fine alternatives from third parties" to buy, she added.
Despite the fact that McAfee stands to lose paying customers to Microsoft's new free software, McAfee spokesman Joris Evers said the news signaled a defeat for Microsoft.
"Consumers have voted; OneCare, in its two years on the market, has achieved less than 2 percent market share," he said in an interview. "Microsoft is giving up and has defaulted to a dressed-down freeware model that does not meet consumer security needs. This is good news for McAfee."
http://news.cnet.com/8301-1009_3-10101582-83.html?tag=contentMain;contentBodyThis is a joke. With all the wonderful free products out there if people would just look, I suspect something else is up Microsoft's sleeve. I find people turn OFF automatic updates, so what makes them think people will download and use their software? Defender is an utter failure too. Want free excellent quality anti-everything software, right here.
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