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Blackwater changes it's name

http://www.voanews.com/english/2009-02-13-voa63.cfm


The controversial security firm Blackwater, involved in the shooting of Iraqi civilians, is changing its name.

Company President Gary Jackson says "effective immediately" the name for the firm's parent company has been changed to Xe, pronounced "zee".

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In a memo to employees Thursday, Jackson said the reorganization will help "create unique brand identities for its products and services."

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The rebranding comes as five former Blackwater guards face charges in the shooting deaths of 14 unarmed civilians. A sixth man has already pleaded guilty in the 2007 incident, which resulted in Blackwater losing its license to operate in Iraq.