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IDemo Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 06:55 PM
Original message
Playboy confronting naked truth about future
In light of lousy quarter, considers possible sale, changes to magazine

Reuters - updated 1 hour, 1 minute ago

NEW YORK - Playboy Enterprises Inc, publisher of one of the world's best known adult magazines, posted a wider fourth-quarter loss, hurt by $157.2 million in restructuring and other one-time costs, as well as weaker-than-expected revenue.

The company, which posted a net loss in each quarter of 2008, also said it would be open to discussions about an outright sale of the company, or changes in the strategic direction of the flagship Playboy Magazine.

Net loss for Playboy, which in recent months has seen a management shake-up including the resignation in December of longtime Chief Executive Christie Hefner, was $145.7 million, or $4.37 per share. This compares with a loss of $1.1 million, or 3 cents a share, in the year-ago period.

Revenue declined to $69.8 million from $85.9 million, due in part to the sale of its television studio assets.

http://www.msnbc.msn.com/id/29261103/

Back to National Geographic....
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county worker Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 06:57 PM
Response to Original message
1. I guess in hard times there's less interest in the crotches of bimbos and bimbets.
Edited on Wed Feb-18-09 06:59 PM by county worker
Of course when I was younger I got Playboy for all the good articles!
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The Velveteen Ocelot Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 06:59 PM
Response to Reply #1
2. You can get yer porn free on the Internets. Who needs cheesy old Playboy?
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Uzybone Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:04 PM
Response to Reply #2
8. Exactly
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ProgressiveProfessor Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 08:48 PM
Response to Reply #2
21. For the articles?
Edited on Wed Feb-18-09 08:49 PM by ProgressiveProfessor
And yes I know that was the old joke about it
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underpants Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 06:59 PM
Response to Reply #1
3. They don't shoot the crotches
and that is the problem

too many availablities for skin available elsewhere
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smoogatz Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:00 PM
Response to Reply #1
4. Hardly.
We live in the age of abundant--even ubiquitous--free internet porn. Playboy is quaint in comparison--it's a wonder it's lasted this long.
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Greyskye Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:02 PM
Response to Reply #1
6. In the past, perusal of Playboy *lead* to hard times.

Wasn't that their business model?


:evilgrin:
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THUNDER HANDS Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:07 PM
Response to Reply #6
12. in Soviet Russia, porn watches YOU!
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JVS Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 08:06 PM
Response to Reply #12
20. In Soviet Russia, off jerks you!
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IDemo Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:15 PM
Response to Reply #6
13. Only in spurts
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Arugula Latte Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:17 PM
Response to Reply #13
14. Ay -- There's the rub.
:yoiks:
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Greyskye Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:36 PM
Response to Reply #14
15. All signs point to softening economic indicators


How embarrassing for them.





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Raine Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:04 PM
Response to Reply #1
9. Not that but it's all free on the internet
and IMO Playboy is too "classy" and artistic for today's world.
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Lost in CT Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:41 PM
Response to Reply #9
16. Actually is was non-porn mens magazines such as Maxim that gutted much
of Playboys readership.

They simply were unable to compete.
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SoCalDem Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:01 PM
Response to Original message
5. When Playboy started, it was the only one of its kind, and in repressed USA of the '50s
perhaps guys "needed" it, but these days, if a guy wants to see naked women, he doesn;t need a cheesy magazine ..:)
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Fla_Democrat Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 08:00 PM
Response to Reply #5
18. Right, he just goes to the beach
Thank You, Wicked Weasel :wow: :wow: :wow:

:hide:
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leftofthedial Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:03 PM
Response to Original message
7. I just can't afford cleavage
or staples
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THUNDER HANDS Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:05 PM
Response to Original message
10. the only way Playboy can survive as a company
is to have mega celebrities posing nude - singers, actresses, ect.

Just having regular girls isn't going to cut it, not when you can google everything you could possibly want.

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Mist Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:06 PM
Response to Original message
11. Does Playboy deserve to be called "cheezy"? I thought they were supposed to
have decent production values.

As to declining sales, well, duh, money has to be spent on necessities now.
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Cleita Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 07:44 PM
Response to Original message
17. I guess no one is interested any more except thirteen-year-old boys.
There is so much nudity in the MS, girlie magazines have lost their appeal.
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JVS Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Feb-18-09 08:05 PM
Response to Original message
19. They gotta show some penetration if they want to survive. In fact, they should seek out really...
FUCKED UP SHIT!
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