Well, why not? The heartless bastard beat Michael, and even supposedly kicked him in the balls. New print ad by ad agency Energy in São Paulo for CRAMI, a regional center for the care of ill-treated infants and children. The clipped newspaper article is about Michael posthumously getting revenge by leaving his father out of his will. The ad headline has been translated by the agency for publicity purposes. I plugged the Portuguese body copy into Babblefish, and it's just your basic boilerplate child abuse ad verbiage. A cheap publicity grab, sure, and—creatively-speaking—the ad's flat. But if exploiting the Jacksons helps the center with its mission, I don't have a problem with it (image via).
http://copyranter.blogspot.com/2009/07/joe-jackson-star-of-new-brazilian-child.html