'Froot' Is Not Fruit, San Francisco Lawsuit Alleges

[meegbear]

According to Toucan Sam, avian mascot of Kellogg's Froot Loops cereal, "Follow my nose! It always knows! The flavor of froot! Wherever it grows!"

According to disgruntled consumer Roy Werbel, however, Sam's olfactory quest misleads consumers into mistaking junk food for naturally grown produce. Werbel recently filed a lawsuit in San Francisco federal court alleging that he bought and ate boxes of Froot Loops based on his mistaken belief the cereal contained fruit.

Kellogg's intentionally deceived consumers into buying Froot Loops by misleadingly using the word "froot" in the title, Werbel alledges. He demands unspecified punitive and actual damages, to be paid to all consumers who have mistakenly bought Froot Loops cereal. Had Werbel known that "Froot Loops contained no fruit, he would not have purchased it," his suit alleges.

http://blogs.sfweekly.com/thesnitch/2009/09/froot_not_fruit_sf_lawsuit_all.php

[cliffordu]

1. Makes sense to me - a blind person would be mislead by the toucan fer sher.

[triple point]

2. I think the court should award him $3.95 or whatever that box of crap cost.

:eyes:

[csziggy]

6. And then bill him for court costs

I was going to say the lawyer's fees for the other side, but Kellogg does not need that - let that be their fine for selling that crap to kids.

[csziggy]

3. Words fail me - is Roy Werbel a birther, too?

Shit like this is why Americans are the laughingstock of the world!

[Deja Q]

16. Yep, he was. Last I checked, he pees chocolate milk and those froot loops come right back out too.

:hurts:

I agree; nonsense like this suit makes Americans look bad and provides ersatz excuses for any number of things...

[ecstatic]

33. That was my first thought. I wonder if Orly is representing him

:crazy:

[dysfunctional press]

4. did he try reading the box before he purchased it...?

the ingredients are all clearly listed on the carton.

just another stoopid frisco fuckwad.

[Hassin Bin Sober]

9. Yeah. He should move to Elgin - armpit of Illinois.

[dysfunctional press]

11. ooh...ouch...please stop...

:eyes:

[islandmkl]

5. so...he can read the 'froot' and claim to be misled...

but he cannot read the ingredients label?

give him however much he can prove he paid (with receipts) and chalk it up to "customer service - satisfaction of a disgruntled consumer"...

[Lance_Boyle]

7. He missed a crucial part of the suit.

That's no loop, it's a torus.

[TygrBright]

8. So... a frootloop is suing Kelloggs over the name "Froot Loops" hmmm... trademark violation? n/t

[qb]

10. Franken Berry & Boo Berry better brace themselves... they're next!

:scared:

[Codeine]

12. Turns out that Fruity Pebbles doesn't have a single rock in it

and the so-called "Captain" Crunch was really just an Ensign who faked his service record!

[Deja Q]

15. Well, Cap'n Crunch was cheaper to hire than those who got their titles legally...

:spray:

[TommyO]

28. And Grape Nuts doesn't have grapes or nuts in it

I must call my lawyer immediately!

[Toasterlad]

13. Until We Make Being Stupid Illegal, Shit Like This Is Going to Continue.

[Deja Q]

14. Wasn't this case resolved in, oh, 19 bloody 59?

http://en.wikipedia.org/wiki/Froot_Loops
(assuming their veracity, of course...)

Either way, here's my take on this asinine issue:

"Froot" is not "Fruit". "Loose" is not "Lose". "Veggies" are not "Vegetables".

Et cetera.

Ad nauseum.

This pseudo-Orwell garbage of changing the meaning of words. Ridiculous. Just learn and use the words the first time and correct others if they misuse them, hoping that you won't be told in return "What I do is none of your business, wah wah wah!"

There is no punitive damage. For crying out loud, schools teach what "fruit" is in frigging first grade!!

A rose by any other name... so don't change the name. It's been 4 decades since the purported incident. If it's not ingrained in peoples' minds by now, maybe we are a nation of trollops and idiots...

And "Froot" was never "Fruit" -- if it was, maybe there's a case. Unfortunately, if that was the case it happened decades ago. I was a child of the late 70s/80s. I know the difference between a fruit and a piece of sugar crunchy candy. I did back then. It's not that difficult to learn.

[Romulox]

17. There's got to be some sort of motion for sanction for abuse of process that can be made

at the pleading stages. This suit is embarrassing to whichever lawyer filed it.

[TwilightGardener]

18. Some people find they have too much time on their hands, and volunteer

at shelters and soup kitchens and nursing homes. Others devise nuisance lawsuits. Sad thing is, he's actually being represented by an attorney. Not that I expect better from the legal profession.

[gauguin57]

19. You mean there isn't really fruit in Froot Loops? Who'da thunk it?

:sarcasm:

I mean, come on! Look at the stuff; those colors (under the ten layers of frosting) do not occur in nature.

Ooooh. But they sure are good!

[hughee99]

20. Since he doesn't seem to be able to tell the difference anyway

they ought to pay him in monopoly money.

[lapislzi]

21. Next thing you know, someone will allege that Quisp DOESN'T come from another planet!

Stop the madness! Think of the children!

[Starry Messenger]

22. Are you telling me that Lucky Charms aren't lucky?

x(

[TwilightGardener]

23. That's a hard one to prove. Luck is more subjective than froot.

[Politicalboi]

31. But they are

Magically Delicious.

[KamaAina]

25. Not really all that charming, either

:eyes:

[Dorian Gray]

24. COME on....

has anybody in the history of FROOT LOOPS ever really thought it contained a serving of fruit?

Really?

He's an idiot.

[Cessna Invesco Palin]

26. Sam Adams beer doesn't contain any Sam Adams either. n/t

[meegbear]

27. And Girl Scout cookies aren't made from real Girl Scouts ...

[JackRiddler]

29. Obviously a lot of smarmy people here, most of whom are probably not parents...

who haven't had the media attempt to brainwash their children into demanding these sugary poisons. (The effect also works via peers.)

Good for him.

I hope the court finds that Froot Loops is not only not fruit, but not food and not allowed to be sold as such.

[BlooInBloo]

30. Wow. This might beat the guy who tried to sue Pizza Hut, saying he invented the large pizza.

[Curtland1015]

32. So those "Golden Grahams"... no gold in them I take it?

I THOUGHT $4.95 was cheap for a box full of gold.