'Conscience of community' spurs fair trade town

[Newsjock]

Source: Canadian Broadcasting Corp.

The mayor of Nova Scotia's Wolfville, which on Tuesday will become Canada's first fair trade town, says he hopes consumers will be inspired to shop locally and give producers at home and internationally a fair deal.

"As the first fair trade town, we're going into some areas that originally might not have been a strong concept," Bob Stead said Tuesday. "But it's almost impossible to talk about fair trade without in this instance talking about buy local and fair price for local produce as well."

... Stead said the town has committed to using fair trade coffees, teas, sugars and other products in restaurants and at the Acadia University. Polls with vendors and residents have indicated that people are prepared to pay more in support of fair trade initiatives, Stead said.

The town will be officially certified by TransFair at a ceremony Tuesday evening, where partygoers will be served fair trade coffees and teas and locally grown fruit.

Read more: http://www.cbc.ca/consumer/story/2007/04/17/trade-wolfville.html

[nosmokes]

1. Right on wolfville! K&R

very cool.