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Home » Discuss » Archives » General Discussion (1/22-2007 thru 12/14/2010) Donate to DU
 
ls317 Donating Member (1000+ posts) Send PM | Profile | Ignore Fri May-11-07 06:19 PM
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More from Faux noise channel
Edited on Fri May-11-07 06:20 PM by ls317
http://mediamatters.org/items/200705110001?f=h_top


Summary: In attempting to discredit an Indiana University study about Bill O'Reilly's name-calling, Ron Mitchell, producer of The O'Reilly Factor, claimed that "the researchers admit they had to make several changes to their 'coding instrument' ... until the results fit the preconceived notion of name-calling on the Factor." In fact, the changes were done in pre-testing in order to deliver accurate results for the study, not to make O'Reilly look worse.
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